World's most expensive perfume 'SHUMUKH' launched at The Dubai Mall as an exquisite tribute to The Spirit of Dubai - AED 4.752 million
Paying tribute to "The Spirit of Dubai", SHUMUKH, which in Arabic translates to 'deserving the highest', unites the art of jewellery and perfumery to create a one-of-a kind masterpiece that tells the tale of the great Emirate through seven core design elements
Press Release - 13-Mar-2019
