Jovi tronix is now an official distributor of Sony Mobile
Cairo, 5th June 2017
Sony mobile announced a strategic partnership with Jovi tronix as an official distributor in Egypt. With the successful launch of the new Sony Xperia XZ Premium internationally, this partnership is set to spark innovation in Egypt’s retail industry to maximize reach and lead this vibrant market segment.
Jovi tronix is set to address all channels with authorization to sell Sony Xperia Smartphones, Smart wearables and accessories under Sony Mobile portfolio as well as providing customer service in Egypt. “Today’s announcement is another solid step towards expanding the reach of Sony Mobile within Egypt and developing more business with advanced scalability and efficiency. Combining our innovation with Jovi tronix’s powerful influence, we can extend the reach of our most advanced technologies”, stated Younes Cherkaoui, Country Manager of Sony Mobile in Egypt.
The partnership is set to create more availability of Sony smartphones in Egypt, with better offers of the products and services. Youssef Al Gazzar, CEO of Jovi tronix added, “We are thrilled to partner with Sony Mobile in Egypt as an official distributor with the shared vision of providing customers with leading technology, product and service enhancements to satisfy their every need”.
Sony Xperia XZ Premium is the company’s most technologically capable smartphone yet, receiving endorsement from operator partners, media, consumers and industry peers, with relentless pursuit of innovation as explained by Hiroki Totoki, President and CEO of Sony Mobile Communications. This statement is delivered as a celebration of the most recent Sony Mobile Award announcement in MWC 2017, as Xperia XZ Premium was officially named the Best New Smartphone at MWC 2017 by winning the Glomo Award (the latest of 30 accolades received in MWC by Sony Mobile).
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About Sony Mobile Communications
Sony Mobile Communications is a subsidiary of Tokyo-based Sony Corporation, a leading global innovator of audio, video, game, communications, key device and information technology products for both the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Through its Xperia™ smartphone and tablet portfolio, as well as innovative SmartWear products, Sony Mobile Communications delivers the best of Sony technology, premium content and services, and easy connectivity to Sony’s world of networked entertainment experiences. For more information: www.sonymobile.com
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© Press Release 2017
