• Riders will be encouraged to turn on Trusted Contacts, PIN Verification as well as enable RideCheck when they open the app

Cairo, Egypt: Today, Uber has announced the latest steps it is taking to help improve safety on the app with the launch of the new Safety Check-Up feature. 

In an industry-leading move, the Safety Check-Up feature will encourage riders to complete their safety profile by turning on and utilizing the Trusted Contacts, PIN Verification and RideCheck features that are available in-app. All these tools have been designed to improve the safety of the Uber platform: 

  • Trusted Contacts: Riders can choose their Trusted Contacts in the app and set reminders to share their live journey with them, so family and friends can follow the trip and make sure the rider arrives at their destination safely. 
  • PIN verification: To ensure that a rider is getting into the correct car, users can turn on PIN verification, where the driver must input the correct pin provided by the rider before the trip can start. The Check Up feature allows riders to enable the PIN verification tool and choose the hours it is active.
  • RideCheck: This feature uses GPS technology to detect anomalies in trips, such as a long stopover or potential collision. If the app alerts us to such events, we’ll check in on the rider and driver and offer resources to get help. 

Norhen Ali, Head of MENA Communications at Uber:  “The safety of everyone who uses our app is a top priority, and we’re constantly improving our features.  The Safety Check-Up feature will encourage riders to make use of the full range of safety tools offered on the app to ensure they are always as safe as possible.”

The new feature adds to a number of existing features, such as GPS tracking, Personal Data Anonymisation, 24/7 Support, Driver Screening, Speed Alerts, Driver Hour Limits and a number of safety measures introduced to address COVID19. 

www.uber.com/safety

About Uber

Uber’s mission is to bring reliable transportation to everywhere, for everyone. We started in 2010 to solve a simple problem: how do you get a ride at the touch of a button? Seven years and more than two billion trips later, we have started tackling an even greater challenge: reducing congestion and pollution in our cities by getting more people into fewer cars.

In the Middle East, Uber is already in Amman, Bahrain, Beirut, Dammam, Dubai, Doha, Istanbul, Jeddah, Karachi, Lahore, Madinah, Makkah, Manama, Riyadh, and in 11 cities in Egypt: Greater Cairo, Alexandria, Mansoura, Tanta, Damanhur, Zagazig, Hurghada, Damietta, Ismailia, Port Said, and El Suez, in addition to the Eastern Province with plans for expansion across the region. To request a ride, users must download the free application for Android, iPhone, Windows Phone, Blackberry 7, or sign up at uber.com/app. For more information, please visit: https://www.uber.com/cities/