KUWAIT - Eid greeting video clips and e-cards have widely spread among people amid the boom of social media applications, opening new fast communication channels.

Jarrah Al-Qazzaa, the director of public relations at the Kuwaiti Journalists Society, in remarks to KUNA, attributed the noticeable dissemination of the electronic eid greetings to production of advanced mobile phone devices that provide diverse applications and designs.

Some people pay fees to design eid video clips or greeting cards, seeking distinction from others. Bulk of this segment of the society are youth who desire to impress the audience and receivers.

Many well-wishers on the eid favor to post pictures instead of texts, however, they often encounter issues such as negligence of the recipients' age. Moreover, the content in some cases appear irrelevant.

Furthermore, posting too many items simultaneously is one of the issues because it creates distraction and some communication difficulties, said Al-Qazza.

Ahmad Al-Ruwaih, a psychologist, said the information technology has created a virtual platform with a new address language.

Online eid greetings have contributed to distancing members of the society from each others and emptied the contacts of the direct human impact, interaction and expressions, namely with respect of body language and emotions.

Nevertheless, Al-Ruwaih has affirmed that these contacts in the virtual realm has helped some people who suffer from loneliness to compensate for emotional emptiness and created channels for dialogue for many individuals. 

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