Doha, Qatar – Doha Festival City, Qatar’s ultimate destination of choice for shopping, dining, and entertainment, has partnered with Hamad Medical Corporation (HMC) for an organ donation campaign as part of its #FestivalCares CSR program. This collaboration aims to raise awareness about the life-saving impact of organ donation and its crucial role in transforming lives.

From 20th July until 31st August, visitors can explore the Organ Donation Booth at the Atrium Node at Doha Festival City to gain valuable insights into the organ donation process and its significance. The campaign emphasizes how a single act can save a life, and significantly improve the recipient's wellbeing. HMC professionals will be present at the booth to provide expert guidance and address any inquires visitors might have. Visitors will also have the opportunity to sign the consent form for donation and receive a Donor Card to be able to make a difference.

Robert Hall, Doha Festival City's General Manager, expressed his heartfelt appreciation to Hamad Medical Corporation for yet another remarkable collaboration, highlighting this vital cause, "Our Organ Donation campaign exemplifies our unwavering dedication to the wellbeing of our community. Through this campaign, we aim to equip our visitors with crucial information about organ donation, its profound impact, and the significance of making informed choices”.

According to Dr. Riadh Fadhil, Director of the Qatar Organ Donation Center, the campaign has been instrumental in raising awareness about organ donation among the public. The medical, nursing, and administrative staff at the awareness booth engage with members of the community, shedding light on the center's vision, mission, and objectives.

He further emphasized: “The medical team is available not only to provide informative responses to inquiries regarding organ donation, but also to facilitating the registration process for those interested in becoming donors. Attendees can receive their donor card on the spot, making the process seamless and convenient.”

"Saving lives through organ donation is our mission," Dr. Riadh stressed, highlighting the crucial need for more registrations in Qatar. Building self-sufficiency in organ donation demands unwavering community solidarity, and Qatar has already achieved a remarkable milestone, with over 500,000 registered donors. Dr. Riadh warmly expressed gratitude for the invaluable support of Doha Festival City, driving the ongoing campaign to reach and educate as many people as possible.

Doha Festival City and HMC have continuously showcased unwavering dedication to prioritizing the community’s health through impactful collaborations. The highly successful Kulluna Healthy Hearts campaign stands as a testament to their commitment to promoting heart health, marking a significant stride in the pursuit of a healthier community. Equally remarkable was the No Tobacco Campaign, which effectively raised awareness about the health risks associated with tobacco use. In addition, their joint efforts for a flu vaccination campaign underscored their dedication to empowering visitors with crucial health information, encouraging them to stay informed and safeguarded.

On World Kidney Day 2023, the mall hosted an interactive booth that drew significant interest and participation, educating visitors about kidney health. Subsequently, in April, the mall launched a mental health awareness campaign, emphasizing the importance of mental well-being for a healthier society.

At the core of their partnership lies #FestivalCares, a powerful initiative dedicated to cultivating meaningful connections with the mall’s stakeholders, including retailers, shoppers, and employees, as well as local authorities, communities, and non-profit organizations.

To learn more about organ donation, please visit http://organdonation.hamad.qa/ or call 4439 5777.

For more information about Doha Festival City, please call on 4035 4444 or check https://www.dohafestivalcity.com/home/

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Rawan Yousif, PR Executive, Muse: rawan.yousif@the-muse.co

About Doha Festival City

Doha Festival City is Qatar’s one and only choice for fashion, dining, and entertainment. Bringing several firsts to Doha, this incomparable mall – is one of the largest such developments in the Middle East, offering almost a quarter of a million sqm of leasable space, providing something for everyone, and creating exceptional and memorable experiences with every visit.

Doha Festival City is home to famous brand names in retail, many of which have made their Qatar debut, including Harvey Nichols, Charlotte Tilbury, Kiehl’s, Dior Beauty Boutique, and ACE. It also houses the country’s only IKEA, which has been open since 2013.  There are over 100 places to dine and relax including restaurants, cafés, and casual dining outlets, from brands that are unique to Qatar including Jamie’s Italian, and Aimee’s Cafe.

Doha Festival City is also home to the Edge Fitness, a state-of-the-art fitness center, boasting a large area of training space with the latest top of the line equipment from Technogym, separate male, and female parts, as well as circuit training areas.

Doha Festival City has the country’s biggest world-class entertainment offering including a unique mix of indoor and outdoor attractions–from Qatar’s first VOX 4D cinema complex with 18 digital screens Theatre by Rhodes, to green spaces for outdoor exercise and Outdoor Leisure Trail cycling and three unique entertainment parks, including Angry Birds World, Snow Dunes and Virtuocity.

The world’s first Angry Birds WorldTM, introduced and developed by the leading location-based entertainment company Trimoo in partnership with Rovio Entertainment, opened in Doha Festival City in May 2018. The Park is an unparalleled family entertainment destination, inspired by the global gaming sensation and the blockbuster movie. 

VIRTUOCiTY™ is the region’s first dedicated gaming hub that merges the virtual world with the real world. Opened in December 2018, this entertainment park is equipped with full motion racing simulators, escape rooms and an astonishing multipurpose eSports arena. The venue offers an immersive digital experience for teens and adults.

Snow Dunes ™ is the first indoor snow park in Qatar, featuring a castle inspired by authentic Qatari architecture. It is based on an old folk tale about a wave of cold coming in the spring and covering the ground with a white mantle. The Park uses state-of-the-art technology to produce snow-white ice at temperatures of -4 degrees Celsius.

As a ‘Smart Mall’, Doha Festival City offers innovative digital options including free Wi-Fi and digital wayfinding to enhance consumer experience, and is easily accessible, offering 8,000 smart parking spaces and VIP valet services.

Doha Festival City’s new parking can accommodate additional 165 cars, providing easy access to the Luxury Area and the Edge Fitness, and a direct exit to Al Shamal Road, helping to avoid congestion during peak hours.

Doha Festival City’s exclusive Fashion TV ‘FFTV', broadcasted on the mall’s website and YouTube channel, brings Doha’s fashion personalities to showcase the mall’s host of retailers and unique fashion offering. 

Festival Magazine, the Mall’s very own online quarterly lifestyle magazine, brings the readers to the front row of the mall’s latest happenings, uncovering the last fashion trends and offering previews of collections and exclusive offers available at the mall. The magazine is the ultimate showcase for top fashion, beauty trends & dining experiences.

Doha Festival City applies stringent safety measures throughout the mall for its staff and visitors. This includes a thorough mall disinfection treatment on a weekly basis, robust cleaning and sanitization operations during mall’s trading hours, 127 hand sanitizing stations installed at all commonly touched areas.

Doha Festival City won the 2020 Travelers’ Choice Award by Tripadvisor, based on a full year of Tripadvisor reviews, placing the Mall in the top 10% of the hospitality sector in the world.

For more information visit http://www.dohafestivalcity.com