24 June 2009
Summertown Interiors- the corporate turnkey interior design and fit-out contractor infuses creativity and inspiration into the Dubai Women's College Library after completing an impressive redesign of the 400 square meter space. 

The client's brief required that a thought-provoking, "community think tank" environment should be encouraged by the new design of the library. Summertown Interiors transformed the college library into a place of inspiration, creative thinking, and networking for the students. The former library lacked the interior finesse that can turn what would ordinarily be just "a room full of books," into a place where young, growing minds can gather and share ideas.  In fact, the college reported that students were spending a mere fraction of their time in the library, not interacting with one another, and were generally uninspired within the space.  The college identified the poor color scheme, layout and design with having a direct impact on the students' time spent in the library, and the lack of motivation and inspiration within that environment. 

"Summertown worked within the brief provided by Dubai Women's College to provide the perfect solution; producing an area where students felt welcomed, motivated and happy to spend their time. This is yet another great example of how our team has improved the workings of a space by developing a great understanding of the changes that were required. We then executed these changes with the best designers and best craftsmanship available in the UAE, tailor-making this space to a world-class design" said Meis Kadhem Account Manager, Summertown Interiors.

Working within the parameters of "fun, inspiring and a team-engaging space," Summertown Interiors' engineers, planners, and designers incorporated a selection of bright, funky coloured furniture such as pinks, greens and yellows which added to the thought-inspiring feel of the design. Large, comfortable couches were placed in open spaces, offering sizable areas for student interaction and relaxation. The Orangebox Boundry couch was placed in the seating area, creating a "seating circle" to promote team work amongst the students.

"A space should encourage its intended function by catering to design elements that will create an appeal for what the space is providing.  In this case, as we were encouraging reading, learning, idea generation, and networking, re-designing the library with bright colours, new furniture, and new seating arrangements were integral factors in stimulating student interaction," continued Kadhem .  

Throughout the library, large pillars that were previously dark and drab in colour were painted in apple greens and vibrant yellows in order to open the space and make it more appealing to the students. The bright colours were chosen in particular to appeal to the female students.

Summertown  Interiors has emerged as a leader in bespoke corporate interior design within the UAE, due to the increasing number of corporations opting for tailor-created fit-outs and redesigns.  Summertown has provided its services to other corporate organisations within Dubai including: Investment Corporation of Dubai, Sumitomo Mitsui Banking Corporation, Procter & Gamble and Dubai Media City Business Centre, among others.

-Ends-

About Summertown Interiors
Summertown Interiors are established experts in design, planning and integrating flexible office solutions, designing creative and inspiring turnkey concepts.

The Summertown Interiors design team is made up of architects, planners, and designers who interpret client requirements and suggest solutions prior and during the design development stage. All projects are executed under quality standards and are ISO 9001 certified.

Offering superior quality and design solutions on a complete turnkey fit-out basis, Summertown Interiors' design solutions are creative and inspirational within the framework of feasibility and budget, incorporating the latest technology and global trends. Each design reflects and incorporates the brand at hand and encapsulates the culture and philosophy of each individual client.

Summertown's joinery company was the first joinery in the UAE to be ISO certified, and all facets of the company perform under the ISO quality management system. ISO 9001-2000 Certification from Moody International covers the design and execution of turnkey interior projects, manufacture and installation of joinery works, and the supply and installation of office furniture.

Summertown Interiors has made its mark as the first interior design and turnkey fit-out contractor to occupy a Leadership in Energy & Environmental Design (LEED) Gold Standard-compliant interiors in their new corporate headquarters and showroom in JAFZA.  The showroom showcases the company's capabilities & social responsibilities in a fully-functional green environment.

For further information/images please contact:
Shali Akkaraju
Consultant, The Portsmouth Group
+9714 369 3570
shali.akkaraju@theportsmouthgroup.com

© Press Release 2009