19 December 2016

Dubai: Rixos The Palm Dubai has experienced a 12 percent increase in occupancy rates in 2016 as compared to the previous year reaching the target of 90 percent. Rixos The Palm Dubai is one of the most sought after luxury hotels in the UAE by UAE citizens and residents, GCC nationals and residents and many other travelers from around the world.

The influx of tourists in the UAE has led to the expansion of Rixos Hotels with additional hotels set to open soon. The next big opening of Rixos Hotels will be in one of Dubai’s prime locations, Jumeirah Beach. This location is well known to travel enthusiasts all over the world and as a result, the new hotel’s name is set to be defined by this.

“While the market is dropping by 10-12 percent, we have a 20 percent increase compared to the current market. These statistics look promising and we are eager to end the year on a positive note. Next year, we are targeting a 91 percent year-round occupancy as the first quarter of 2017 displays great potential, a consistency we would like to maintain.” said Erkan Yildirim, Senior Vice President of Operations.

Rixos The Palm Dubai has emerged as the best performing hotel this year on Instagram and Facebook within Rixos Hotels group of over 20 hotels. In addition, Rixos The Palm Dubai has successfully remained at the top in other social media platforms competing with other key players in the industry.

Rixos The Palm Dubai is keen on making the hotel well known all over the world. The luxurious resort has hosted numerous celebrities and luxury travelers offering the feel of authentic Turkish hospitality in the heart of the Arabian Gulf. Guest satisfaction is always a top priority at Rixos The Palm Dubai as this promotes customer loyalty and encourages guests to return to their favourite hotel. This year, 25 percent of the guests who stayed at Rixos The Palm Dubai were returning guests and for 2017 the resort management aims at 35 percent returning guests.

For more information, please contact:

Hande Unveren

T: +971 4 457 5555

E: Hande.Unveren@Rixos.com

About Rixos The Palm, Dubai

Rixos The Palm is the UAE’s only luxury multi-concept resort.

Located on an unrivalled spot on Palm Jumeirah’s Eastern Crescent, the resort boasts 230 guest rooms and suites, each commanding unparalleled views of the Arabian Gulf and Dubai's panoramic skyline. Its collection of 11 restaurants and bars provide a dynamic dining and night-life experience whilst Anjana Spa provides a haven of serenity and relaxation. Its vast stretch of pristine white beach is reputed to be the best on the Palm Jumeirah, offering a wide selection of motorised and non-motorised water sports, a variety of beach and poolside lounging and a large temperature controlled swimming pool.

Characterised by modern interiors and renowned for its superb hospitality, the resort is a popular destination for families, couples and groups alike, offering a comprehensive programme of daily activities for guests as well as unique selection of venues for meetings and events.

The resort is 45 minutes away from the Dubai International Airport and can be accessed both via the road, by boat and by helicopter at the resort’s private jetty and helipad.

About Rixos Hotels

Established in 2000, Rixos Hotels is a fast-growing luxury chain of hotels of the world. Intending to provide traditional Turkish hospitality to the guests in an excellent manner, the Antalya-based Group consists of 27 hotels in countries included without limitation Turkey, United Arab Emirates, Croatia, Switzerland, Egypt and Kazakhstan.

Rixos Hotels enjoys the best location of where they are. Rixos Hotels developed an innovative method of hospitality that blends the past and the present with the help of approximately 10.000 personnel at 27 facilities. Designed for a quintessential and luxury holiday experience, and equipped with state-of-the-art, the Rixos Villas are furnished with a modern and distinctive approach. All Rixos Hotels have a Health and SPA centre with a Turkish bath and excellent SPA experience in an authentic and relaxing experience. Rixos is preferred by elite and distinctive guests from all over the world.

With hospitality, customised services and rich cuisine; The Rixos Hotels have so far been repeatedly awarded with the American Five Star Diamond Awards, Conde Nast, and Great Hotels of the World by international authorities. The Group is preferred by remarkable travel agencies and tour operators.

For more information about Rixos Hotels, please visit www.rixos.com

© Press Release 2016