Amman: STS - a leading provider of comprehensive information technology (IT) solutions - has signed an agreement equipping Nuqul Automotive with STS Cloud Customer Relationship Management (CRM) as a Service. The solution aims to assist the car distributor in analyzing the data of existing and new customers, while enhancing the quality of extended services. The agreement was inked by STS General Manager of Cloud and Advanced Solutions, Mohammad Adnan, and Nuqul Automotive General Manager, Imad Hanania.
The unique STS Cloud CRM as a Service was customized to cater to the needs of the automotive industry and more specifically to Nuqul Automotive’s standards and requirements. In addition, the cloud solution enables users to access the various internal communication channels via a single platform; create, execute and track marketing campaigns; and coordinate between the marketing and sales teams. Leveraging smart reporting capabilities, STS Cloud CRM as a Service boasts a comprehensive and integrated customer database - including a detailed analysis of behaviors and preferences. As part of the solution, STS also offers an in-built support hub to help Nuqul Automotive employees access work data around the clock, as well as a mobile application that permits real time data updates, anytime and anywhere. Furthermore, STS Cloud CRM as a Service presents Nuqul Automotive with a clear overview of leads, detecting new opportunities, analyzing marketing campaigns and keeping users in full control of their data.
“Our collaboration with Nuqul Automotive is testament to the technological advancements of our cloud solutions. As we look to support various local sectors, this step marks our first entry into the automotive industry. We are confident that STS Cloud CRM as a Service will add great value to Nuqul Automotive, revealing new opportunities, elevating customer experience and facilitating follow-up on all details related to the decision-making process via one integrated platform,” commented Adnan.
In turn, Hanania stated, “As part of our ongoing commitment to finding new ways to upgrade our services, we signed an agreement with STS to launch STS Cloud CRM as a Service, which signifies an important step in Nuqul Automotive’s unwavering efforts to deliver the best, most distinctive and comprehensive services in the region.”
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About STS
For three decades, STS has led the market in the provision of diverse IT solutions. Based in Jordan with offices in KSA, UAE, Bahrain, Palestine and Iraq, and with its longstanding partnerships with industry pioneers such as Cisco, DellEMC, IBM, Microsoft, Oracle, Corning and others, STS has positioned itself as a key player in the digital transformation of the IT sector. With a wide range of offerings in infrastructure integration, software and professional services, STS also boasts IP in ecommerce and compliance products and solutions, cementing its standing as one of the best providers of turnkey solutions in the region - serving over 1,000 customers within the Financial, Government, Health and Education, Telecom and Commercial sectors.
More recently - in line with the advent of the Fourth Industrial Revolution - STS, upholding its reputation as a market pioneer, embarked on its digital transformation journey by launching the STS Cloud in 2015, and began investing heavily in cloud computing as its enabling technology vehicle. This has led to the expansion of its capabilities in cloud infrastructure and operations, allowing STS to grow its portfolio to cover offerings in managed cloud infrastructure, as well as scalable, unique-to-the-region productized SaaS offerings.
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