Dubai, March 26th, 2007: Showtime Arabia announced today that it was adding CNBC Europe to its network effective April 1st 2007. CNBC Europe is the leading pan-European business and financial television channel.

With real-time coverage of financial markets and programming from Europe, the US and Asia, CNBC Europe provides the perfect 24-hour global business briefing with programming built around key business events during the day. From the start of trading in Europe, through the opening Bell on Wall Street and the closing of the markets in Asia, the fast-paced, hard-hitting business coverage makes CNBC Europe essential viewing for senior business leaders.

CNBC Europe offers viewers over 12 hours of live programming on the European markets every weekday, with flagship programmes like Squawk Box Europe, a pre-game show for the markets; Worldwide Exchange, CNBC's global daily business news programme tri-anchored from London, New York and Singapore; and European Closing Bell, a concise wrap-up of news and the big business stories which shaped the day. CNBC Europe also offers its viewers more light hearted content in the form of chat shows from the Kings of late night entertainment Jay Leno and Conan O'Brian.

Emad Marcos, VP Strategic Development for Showtime Arabia, said: Launching CMBC Europe allows our SHOWTIME customers to stay current with what's happening in the business world. With this addition, we will provide high quality, real time, financial and business content to our customers."

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About Showtime Arabia
Showtime  Arabia is the leading Pay TV network in the Middle East and North Africa broadcasting the very best and latest Blockbuster Movies through its exclusive deals with the leading Hollywood studios including Paramount, Dreamworks, Sony Columbia, NBC Universal,  Disney and local producers; exclusive Premium Sports including the world's most popular football league the Premier League, the Rugby World Cup and other major sporting events; and the best International Series and shows including Desperate Housewives, Lost , Prison Break, Heroes, 24 and Ugly Betty to name just a few, first on TV and one full year before any other channel.

Showtime Arabia based in Dubai owns and produces 20 premium channels branded SHOWCINEMA, SHOWMOVIES, SHOWSPORTS, SHOWSERIES, SHOWCOMEDY, SHOWKIDS and SHOWSHASHA. We acquire, produce and package the best programs to deliver an exciting and broad range of programming to meet all of the family's entertainment needs. These premium SHOWTIME channels are complemented with our selection of International partner channels including global brands like Al Jazeera, Disney Channel, Cartoon Network, CNN, CNBC, and MTV amongst others.

In addition to providing the best and latest programming SHOWTIME is continuously introducing innovation to improve the customer viewing experience. With SHOWBOX our digital video recorder and SHOWGUIDE our 7 day electronic programming guide we offer the latest in advanced technology to allow customers to choose what they want to watch, when they want to watch it, at the touch of a button. Additionally SHOWTIME'S PARENTAL CONTROL features allow customers to choose what programs and channels can be viewed.

Our customers are supported by a customer service operation that is accessible and easy to deal with, our Customer Care Centers are available 24 hours a day to answer calls, e-mails or faxes. We also provide a range of flexible self-service facilities through the Internet, Mobile SMS or Automated Telephone Response.

Showtime Arabia is owned by Gulf DTH DC, which is a joint venture of Kuwait Projects Company (Holding) (KIPCO) owning 80% of Gulf DTH and Viacom, Inc. (Viacom) owning the remaining 20%.

Issued on behalf of Showtime by Impact Porter Novelli

For information contact:
Jennie Brown
Impact Porter Novelli
Tel: +971 4 3304030
Mobile: +971 50 8886316
Email: J.Brown@ipn.ae

© Press Release 2007