Jeddah, 26th May 2010 - It's so compact you wouldn't believe it can pack such a punch. With its awe-inspiring 30x wide optical zoom, the 14 Megapixel SP-800UZ gives new meaning to the word "power". And that's not the only reason it's colossal: an internal memory of 2GB ensures you never run out of space while the 3" LCD now displays in 16:9 HDTV format for easier sharing. Both the SP-800UZ and its sister model, SP-600UZ, also include an HD movie shooting option and a number of other innovative Olympus features. Photo Surfing, [ib] software and Dual Image stabilisation are only some of the SP-800UZ and SP-600UZ's great functions. [CG1] 

Light and more impressive than ever, it's no wonder the SP-800UZ tops the charts as smallest and most powerful zoom camera. A 30x wide optical zoom (28-840mm*) and high-speed shooting let you get extra-close and shoot extra-fast - just what you need to get that once in a lifetime shot. Whether capturing an HD movie or trying out some Magic Filters, 2GB internal memory and an SD card slot give you enough space to let your creative juices flow. And when you're done just flip through tagged images using Photo Surfing, Olympus made sure you'll get a good look on the
3" LCD with 16:9 format. The practical USB port also makes recharging a cinch.

Boasting a 15x wide optical zoom (28-420mm*), 2.7" LCD, 1GB internal memory and SD slot, the 12 Megapixel SP-600UZ shares most of the
SP-800UZ's features. Sporting everything from Dual Image Stabilisation, HD movie capability and HDMI technology to AF Tracking and i-Auto, the Titanium Silver cameras let you explore new photographic territory - without any of the bulk. Available from March 2010, the Olympus
SP-800UZ and SP-600UZ are a dream come true for ambitious users who want to take things one step further.

The Olympus SP-800UZ and SP-600UZ - main features:

·         30x wide optical zoom (28-840mm*) (SP-600UZ: 15x, 28-420mm*)

·         Dual Image Stabilisation (combines mechanical and digital image stabilisation)

  • High-speed 10fps sequence shooting

·         HD movie recording and HDMI technology

  • 14 Megapixels (SP-600UZ: 12 Megapixels)

·         2GB internal memory (SP-600UZ: 1GB) and SD Card compatible**

·         Photo Surfing and [ib] software

·         3" LCD with 16:9 wide format (230,000 dots) (SP-600UZ: 2.7" LCD (230,000 dots))

·         Advanced Face Detection and Shadow Adjustment Technology

·         Intelligent Auto Mode (i-Auto) and AF Tracking

·         Magic Filters, Beauty Mode, In-Camera Panorama

  • Built-in flash

·         In-Camera Manual

·         USB charging (SP-800UZ only)

*      35mm camera equivalent

**   SD is a trademark of SD Card Association

- Ends -

Appendix 
Advanced Face Detection Technology
A technology that searches for faces in a composition and recognises them as the main subject. It then automatically puts them in focus and optimally adjusts exposure to create an image that's sharp in the right places and ideally exposed. Advanced Face Detection Technology can detect up to 16 faces.

AF tracking
This system tracks the moving subject automatically and keeps it continually in focus for pictures that are optimally focused and exposed. It also memorises subject data even when the subject goes out of frame and resumes tracking when it reappears.

Beauty Mode
Beauty mode touches up the appearance of subjects even while the shot is being taken. This feature recognises faces and automatically makes skin on the face and adjacent areas appear smoother, brighter and more youthful.

Dual Image Stabilisation
Providing two-fold protection, this special function helps to avoid image blur caused by camera shake or fast-moving subjects. It combines high ISO values with a CCD-based mechanical image stabiliser, where a built-in gyro sensor detects camera movement and adjusts the CCD accordingly. 

i-Auto Mode
This "intelligent-Auto" mode uses advanced automatic detection technology to allow the camera to recognise the five most commonly used scenes automatically. They enable the capture of perfect photos without any need for manual settings.

[ib] software
Olympus now offers [ib], an integrated photo browsing and organising software. Images can be organised by person with a new face recognition technology, by place with GPS-based mapping function or by event. The information tagged in each photo allows selected pictures to be viewed on a TV, PC, or the camera's LCD with (Photo Surfing or Slideshow).

Magic Filters
Enables special artistic effects to be created directly in the camera.

Pop Art: Enhances colours, making them stronger and more vivid to create high-impact pictures that express the happy, light-hearted feeling of the pop art style.

Fish-Eye: Reproduces the dramatic effect of a fish eye lens, lending a new perspective to the whole scene with a "round" effect.

Sketch: Gives the impression that subjects have been sketched by an artist by transforming images into line drawings.

Pin Hole: Reduces the peripheral brightness like an image seen through a pinhole. Added to this is a unique colour tone that results in a style that has an air of secrecy or portrays the feeling of being lost in another dimension or space.

Photo Surfing
By selecting this option in the Playback menu, users can opt to browse pictures by date, scene, person, place, or image collection.

About SPS
Samir Photographic Supplies, established in 1953, markets and distributes a wide range of products across the Kingdom of Saudi Arabia. With more than 550 employees all over the Kingdom, SPS is the exclusive distributor for Kodak since 1958.

Product lines include Digital IT and Consumer Electronics Products, Photographic Products / Digital and Conventional, Radiology and Clinical Laboratory Products, Printing Imaging Products, High Volume Printers and Scanners, Large Format Printers and Scanners, Turn-key Projects for Conference Rooms, Audio Visual Products, Security Video Wall and Signage Products.

For more information please visit www.samirgroup.com or toll free 8002444100

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Yousef Inayat                                                              
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Raee Public Relations  
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