Simple yet sophisticated technology - Personal storyboard device offers photo, audio and video streaming at a touch

Dubai, 13 July, 2008 - Kodak, the world's foremost imaging innovator, enhanced its enviable range of digital frames with the launch of its new Kodak EasyShare digital picture frames with Quick Touch Border feature in the region. The new generation frames are the latest offering to enhance the market leading range of Kodak digital frames. Kodak already boasts to have the largest range of frame sizes and latest features, including WiFi connectivity, multimedia playback and the unique touch feature.

As digital cameras race into the future with touch screen LCDs, digital frames from Kodak are taking them further for convenient image viewing. For the first time - digital frames with touch border technology will be available in the region with easy drag and drop, picture editing, streaming, viewing and one touch print options.

"The Kodak touch border digital frame is the perfect combination of ease of use, and great image quality. It looks great and is the ideal complement to any upscale home; with popular features such as ample internal memory and multimedia support. This is just one more way that Kodak brings great technology, faster to market, at great value pricing", said Arif Khan, Area Manager Kodak (Near East) Inc.

Cherish and re-live your memories

The frames come in 7, 8 and 10 inch sizes and combine the twin attributes of the framed picture and the variety of the photo album. The convenience of Kodak's Quick Touch Border makes it easy to control your digital frame. By touching the border of your frame and not the screen, be rest assured that the viewing screen will stay free from fingerprints and smudges.

What's more - it even lets you set the timer so you can set picture or video streaming in sync to the music, or simply create your very own family music video! With so many on-frame features - there's limited need for messy computer cables making this the perfect choice. Instead of having a single picture taking pride of place in your home, now it is possible to make this the whole photo album. Kodak digital frame comes with decorative mattes- making it the most brilliant finish to keeping up with your home décor.

Unlike other digital frames in the market - Kodak digital frames come with thoughtfully chosen features to enhance the story capturing and sharing moment. Hi-tech features include built-in MP3 speakers for that music-enhanced experience; on-frame editing like crop, paste and zoom so you tell the story just like you meant to; and even direct-from-frame printing using it's built in PictBridge function! The digital frames will be available through all popular electronic stores and hypermarkets and despite the latest unique features are priced exceptionally competitive.

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About Eastman Kodak Company:
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

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© Press Release 2008