• MyWealth wealth management app launched at Middle East Banking Innovation Summit in Dubai following
  • The investor receives personalized notifications and news and allows the investment of new money in less than a minute
  • App also enables investors to organize a meeting and call or chat with a financial advisor
  • Personalized UX and a 360º overview of financial portfolio, to understand its composition and how it changed over the past
  • Advanced management of portfolios with Easy invest feature
  • Clients are able to talk to a self-learning chatbot or send a request to a financial advisor to take over the conversation

United Arab Emirates, Dubai - Dorsum, a multi-award winning, innovative investment software provider, today launched the My Wealth app at the Middle East Banking and Innovation Summit in Dubai. The mobile application provides easy to understand performance presentations, financial planning, targets and forecasts on for the investors. The investors can receive personalized notifications and news and they are able to easily invest new money in less than a minute. They can also easily organize a meeting and call or chat with a financial advisor.

The My Wealth app offers a unique bridge between the advisor and the investor. In addition, the client is able to talk with a self-learning AI powered chatbot, receive automatically portfolio related notifications, documents or can send a request to his/her financial advisor to take over the conversation. With this app it has never been easier for financial advisors to stay in contact with the investors any place or at any time.

Thomas Buemsen, Managing Director Middle East at Dorsum Zrt. said:

“Dorsum is committed to delivering the most innovative technology to the wealth management industry. Dorsum’s smart and easy to use solutions are designed to help surpass clients’ digital needs, while meets the ever-increasing expectations of the modern mobile generation and expectations of the new type of investors.

The Middle East region and the UAE in particular is leading the world in its adoption of the latest –financial technology to maximise customer service.  Many banks In the Middle East have a large advisor network and many clients prefer human interaction when it comes to investing. We believe a hybrid service model combining human interaction with automated and mobile digital services will revolutionize the future of wealth management, led by banks in this region. This is where our My Wealth app comes in and we have been delighted by the interest shown in the app at the Summit.”

Imre Rokob, Director of Business Development at Dorsum, added:

“Changing investment habits and the blast of non-financial players brought new standards to the industry in terms of advisory process and investment experience expectations. Present-

day investors want to manage their portfolios on the go while staying in control in an efficient and intuitive way.”

Dorsum focuses on client engagement by offering a customisable achievement system that helps to track financial goals and motivates you to use the app more frequently. Gamification of the Wealth app engages clients by offering educational content that allows them to get a better understanding of an investment’s risk profile. Furthermore, it can also be used to improve client satisfaction by adding various incentives like discounts or unlocking new features and products.


For media enquiries, contact:
Dhaliya Zankawi    
Grayling, 214, Building 4 
Dubai Media City 
T +971 (4) 364 3099  | M +971 (0)55 3285649 


Address: United Arab Emirates,

Dubai, DMCC Business Centre Silver Tower

Phone: +971 50 430 9369

E-mail: info@dorsum.eu

About Dorsum

Dorsum is a multi-award winning, innovative investment software provider. Since our foundation in 1996, we became a leading software company in the CEE region. Our investment software family offers versatile solutions to players in capital and wealth management markets. We support our clients with unique cooperation in terms of functionality, time and budget. For more information, please visit www.dorsum.eu


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