• Sets ambitious regional growth plans, including five new hotel openings in Oman, Algeria, and Iraq
  • Debuts a dynamic range of hotel brands to meet diverse traveler needs with 6 openings confirmed by 2025

United Arab Emirates – Louvre Hotels Group in the MENA Region (LHG), a leading hospitality management group, announces the expansion of its regional portfolio with several new openings slated by 2026. These include the highly anticipated launch of Tulip Residences at The Village Muscat which will provide short and long stay hybrid options, the introduction of the Kyriad brand in Saudi Arabia with a cluster of 3 hotels in Madinah launching soon.

Doubling down on their presence in Oman, Louvre Hotels is introducing a clustered hotel and serviced residences product under the Golden Tulip and Tulip Residences brands in the mixed use leisure destination; The Village Muscat. These hotels shall bring a fresh, modern take on upscale hospitality featuring 68 keys and 107 apartments. Both properties are part of a larger master plan development aimed at transforming the hospitality landscape in the city.

In Saudi Arabia, Louvre Hotels Group is debuting its conversion friendly Kyriad brand, with 2,000 keys lined up for launch across the Kyriad Eco, Kyriad, and Kyriad Prestige labels. These properties will cater to a growing demand for high-quality budget to midscale hospitality, offering versatile accommodations designed for both leisure and business travellers. The brand’s tiered offering allows greater flexibility in meeting the needs of evolving traveller profiles in the Kingdom.

Commenting on the group’s regional expansion at Arabian Travel Market 2025, Rami A. Moukarzel, Board Member of Louvre Hotels Group MENA says: “The introduction of Tulip Hotels & Residences in Oman and the Kyriad brand in Saudi Arabia marks a pivotal moment in our regional growth strategy. These expansions are not just about increasing key counts; they’re about delivering the right hospitality solutions for a rapidly transforming market. We are bringing to life brands that resonate with the evolving needs of modern travellers, creating meaningful hospitality experiences tailored to each segment, and designed with purpose, identity and innovation to ensure investors and guests have a sustainable offering. These openings are a testament to our commitment to shaping the future of affordable, modern hospitality products across the Middle East and North Africa.”

Meanwhile, the Royal Tulip Taqah Beach Resort on Oman’s southern coast will introduce a luxury beachfront destination in the country, offering 100 keys and extensive dining, recreational and entertainment spaces.

With a portfolio that spans economy to upscale, Louvre Hotels Group is focused on expanding a diversified hospitality footprint. In addition to Kyriad and Tulip Hotels & Residences, the group’s regional development includes several key brands such as Campanile, Golden Tulip, and Royal Tulip, all tailored to meet varied guest expectations and market demands.

Currently operating 43 hotels with over 8,250 keys across the GCC, North Africa and beyond, the group aims to grow its presence to over 15,000 keys under operational by 2030. As part of its strategic expansion roadmap for the region, Louvre Hotels Group MENA will continue to collaborate closely with governmental bodies and private sector partners to deliver innovative, experience-led hospitality solutions tailored to each market.

For more information about Louvre Hotels Group MENA and its portfolio, please visit www.louvre-hotels.com.

About Louvre Hotels Group

Louvre Hotels Group MENA Region, part of Louvre Hotels Group - a leading global hospitality company with over 1,700 hotels globally, currently operates 43 hotels region wide spanning 8,250 keys across the UAE, Oman, KSA, Qatar, Bahrain, Tunisia, Algeria, Georgia, Jordan, Lebanon, and Egypt. With a strategic base in Dubai and a planned regional office in KSA, the Group’s portfolio ranges from luxury to lifestyle and economy hotel brands such as Royal Tulip, Golden Tulip, Kyriad, Campanile and Tulip Hotels & Residences, catering to a diverse range of travelers seeking quality and value.

Leveraging its rich hospitality history dating back to 1976, group is dedicated to innovation in the midscale space with recent investments in data analytics, BI tools and a revamped tech stack to enhance guest experiences and streamline operations.

For more information about Louvre Hotels Group and its portfolio, please visit www.louvre-hotels.com.

Media Contact
Zahra Hossaini
zahra.h@qcomms.ae