ABU DHABI- The Zayed Higher Organisation for People of Determination, ZHO, has announced the creation of its WhatsApp Business application as part of its continuous journey towards a diversified portfolio of communication channels to best serve people of determination and their families.

Dr. Mugheer Khamis Al Khaili, Chairman of the Department of Community Development in Abu Dhabi, launched the new app in the presence of Abdullah Abdulalee Al Humaidan, ZHO Secretary-General, and organisation staff members.

The new service is the latest measure to be implemented as part of the continuous development plans of the ZHO, which focus on providing a range of innovative communication channels, including fast, easy-to-use and reliable services, as well as the launch of several new customer service channels, in line with Abu Dhabi government directives.

Al Khaili praised the efforts of ZHO and its launch of such initiatives, as part of the efforts of the social authorities in the Emirate of Abu Dhabi. The initiative comes in implementation of the directives of the wise leadership to provide the best means of care and rehabilitation for people of determination, in order to empower them and ensure their social inclusion, while continually seeking to be proactive in enhancing the experience of its customers, and keen to identify and implement changes that would further fulfil this goal.

He added that the WhatsApp Business application service launched by ZHO opens a new communication channel that will contribute to improving customer satisfaction levels by providing easy and effective services, in light of increasing consumer demand for electronic services and their search for more effective means of communications, pointing out that the WhatsApp application is considered one of the most widespread modern means of communications throughout the world, thanks to its efficiency and ease of use. Using this application, entities will be able to provide improved customer service to the public.

Commenting on the new launch, Al Humaidan said, "ZHO is proud to launch this new service, as we are always keen to enhance our services, in responding to the changing needs of our customers in the best ways possible during the exceptional circumstances that we are currently facing. The new service was launched, based on customer feedback."

© Copyright Emirates News Agency (WAM) 2020.