Saudi's Seera teams up with Hilton to enhance its global hospitality network

The deal will provide Hilton access to Seera's diverse business entities such as Almosafer

Image used for illustrative purpose. The logo of Hilton hotel is seen in the image.

Image used for illustrative purpose. The logo of Hilton hotel is seen in the image.

REUTERS/David Mdzinarishvili
Riyadh –  Seera Group has signed an agreement with Hilton to strengthen its global hospitality network.

Under the agreement, Hilton will provide Seera’s customers access to the hotel chain’s current global portfolio of more than 6,300 properties in 118 countries and territories at affordable rates, according to a press release on Sunday.

In addition, the partnership enables Seera to promote destinations where these hotels are located to visitors from Saudi Arabia, the UAE, Egypt, Bahrain, Kuwait, and beyond.

Moreover, the deal will provide Hilton access to Seera Group’s diverse business entities such as Almosafer, tajawal, and Discover Saudi, further strengthening Hilton’s visibility and sales.

As Seera Group gets ready for the post-pandemic travel rebound, the new partnership complements its strategy to drive growth, partnering with hotels in different markets, as they mark their progressive reopening.

Group CEO of Seera Group, Abdullah Al-Dawood, said, “Through our partnership with Hilton, we are expanding our hotel portfolio that will accelerate our business growth and enable our customers to enjoy exceptional hospitality experiences across a wide destination network.”

Vice President and Commercial Director, Middle East, Africa and Turkey, Hilton, Stijn Bastiaens, remarked, “We are delighted to have signed the direct connectivity distribution agreement which allows us access to Seera’s overseas offices, as well as additional channels such as Almosafer. Hilton and Seera Group have worked together for more than 15 years and this agreement brings even further value to our partnership.”

Source: Mubasher

All Rights Reserved - Mubasher Info © 2005 - 2020 Provided by SyndiGate Media Inc. (

Disclaimer: The content of this article is syndicated or provided to this website from an external third party provider. We are not responsible for, and do not control, such external websites, entities, applications or media publishers. The body of the text is provided on an “as is” and “as available” basis and has not been edited in any way. Neither we nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this article. Read our full disclaimer policy here.

More From Travel & Tourism