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Industry veteran will bring extensive leadership and online travel experience to the high-growth region
MANAMA, Bahrain:– Sabre Corporation (NASDAQ: SABR), the leading technology provider to the global travel industry, has appointed Raymond Vrijenhoek as vice president for Sabre Travel Network Middle East (STNME) effective January 2, 2018. In his new role, Vrijenhoek will lead customer engagement and business development across the Middle East and accelerate Sabre’s growth in the region.
“Raymond’s vast industry expertise, entrepreneurial approach and results-oriented management style make him the ideal choice to lead our team in the Middle East, one of Sabre’s core growth regions,” said Roshan Mendis, senior vice president, Sabre Travel Network. “With its expanding technology infrastructure and an appetite for travel, the Middle East presents a significant opportunity for sustained growth. Online travel is currently growing at more than 20 percent year-over-year, with new online travel agencies entering the market and offline travel agencies adopting a hybrid model or entering the online space. Raymond will be instrumental in leading the region through this digital evolution, while ensuring premium service for our customers.”
Vrijenhoek joins Sabre from Otravo, a leading online travel agency group in Benelux and Scandinavia, where he served as CEO. He previously held senior positions at Travix International, Beins Travel Group, Amadeus and airlines like Canada 3000 and Transavia.com where he gained extensive experience in commercial operations, digital marketing, e-commerce, online travel, aviation, and distribution. Vrijenhoek graduated from the vocational school for travel agency business in Leiderdorp, the Netherlands.
“I worked closely with Sabre while leading Otravo and was impressed by its innovative approach, wide portfolio of products and dedicated team,” said Vrijenhoek. “During that collaboration, our online travel business grew at a substantial rate, which I attribute in part to Sabre’s industry-leading technology. I am thrilled to join one of the fastest growing regions for Sabre and to lead the talented, ambitious STNME team.”
Vrijenhoek will move to Bahrain to begin his new role on January 2, 2018.
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About Sabre
Sabre Corporation is the leading technology provider to the global travel industry. Sabre’s software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than US$120 billion of global travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information, please visit www.sabre.com .
Media contact:
Fatin Said
fatin.said.ctr@sabre.com
