Leading business analytics expert Gary Cokins to provide key insights on predictive analytics and pro-active decision making
SAS Middle East, the leading provider of analytical intelligence (AI) software and services in the region, has announced its participation in 'Challenges in Statistics and Operations Research', an international conference on probability, statistics and operations research sponsored by Kuwait University. Leading business analytics guru Gary Cokins, SAS Principal Consultant for Global Business Advisory Services, will be speaking tomorrow (10th March, 2011) about the important role that business analytics plays in today's global markets - highlighting the significance of predictive analytics and pro-active decision making. The event, which is expected to be attended by business specialists from all over the world, is being held from March 8-10, 2011.
Cokins, who is regarded as a leading industry expert and author in analytics-based enterprise performance management methodologies, will touch on the following topics during his presentation; forces that have caused interest in business analytics and statistics; the difference between business analytics and business intelligence; increasing the power of performance management methodologies through applying business analytics; predictive analysis and pro-active decision making; activity based cost management principles (ABC/M) and how to identify performance measures for scorecards and dashboards.
"Business Analytics is now widely being recognized as an essential component in today's business and financial world. It has become so majorly significant that it is also now an important aspect of education - offered in colleges and post-graduate degrees in various academic institutions. I am humbled to be speaking in a major event like this, which not only gives me the opportunity to share my knowledge and expertise in business analytics but also help increase awareness about SAS and its unique line of analytical and business intelligence based software," said Gary Cokins.
Over the last few years, SAS, the leading business intelligence and analytic software company, has been able to introduce key solutions that have been designed for academic institutions and its students. SAS offers a range of other options to education - from online curriculum resources that enhance student achievement and teacher effectiveness to on-site or hosted administrative offerings that provide SAS customers with the accurate and reliable information and analysis they need to make the best data-driven decisions possible. Leading examples of SAS academic focused solutions also include the SAS for K-12 program and the SAS for Higher Education program.
"The event will also give me the opportunity to reach out to today's generation of business students and help give them a better understanding of business analytics, which focuses on developing new insights for better decisions and understanding a business' performance based on data and statistical methods," concluded Cokins.
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About SAS
SAS is the leader in business intelligence and analytical software and services. Customers at 43,000 sites use SAS software to improve performance through insight from data, resulting in faster, more accurate business decisions; more profitable relationships with customers and suppliers; compliance with governmental regulations; research breakthroughs; and better products and processes. Only SAS offers leading data integration, storage, analytics and business intelligence applications within a comprehensive enterprise intelligence platform. Since 1976, SAS has been giving customers around the world The Power to Know®.
For more information, please contact:
CommuniGate Middle East
PO Box 66861, Dubai, UAE
Tel: +971 4 3988134
Fax: +971 4 3988137
Email: info@communigateme.com
Website: www.communigateme.com
© Press Release 2011
