26 April 2009
Central Press, Jordan, selected Xerox DocuColor 700 at the Gulf Print 09 show held recently to avail of advanced digital production printing capabilities

Xerox the leading document management technology and services enterprise announced today the sale of the Xerox DocuColor 700 Digital Press to Central Press, the leading printing house in Jordan, during the recently held Gulf Print 09. Central Press was established in the early fifties and from the outset the company used only the latest in print production solutions to ensure high quality printing and customer satisfaction. This approach hasn't changed to date with the latest acquisition of the Xerox DocuColor 700.

Central Press decided to invest in the Xerox DocuColor 700 in answer to the increase in demand from customers in Jordan looking for digital print material.   

Commenting on the sale Tim Gould, Xerox Global Services & Production GM, Xerox Middle East & Africa Region, DMO said: "We are delighted that Central Press has selected the Xerox DocuColor 700 to ensure the continued provision of the highest quality and most innovative print and production services to their growing customer base."

"With over 50 years in the offset printing industry, we look forward to  offering our customers the latest in digital printing services with the Xerox DocuColor 700," said Maher Hammad, General Manager, Central Press, Jordan.  "This advanced digital print production solution from Xerox will enable us to make a smooth transition to digital printing, giving us a competitive advantage & wider service offering to our long standing customers."

Xerox digital printing is committed to delivering a clear business advantage in today's economy where budgets are tight, by enabling personalization for better return on direct marketing investments, print-on-demand services for optimum control on print costs, inventory and waste and process automation for greater efficiency.

The Xerox DocuColor 700 does just this, with outstanding image quality, excellent performance and an impressive range of advanced in-line finishing options including - prints at 2400 x 2400 dpi and speeds up to 70 x A4 images per minute. The Xerox DocuColor 700 colour press in the first true production-capable printer that makes it easy to get started in digital print production.

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About Xerox Corporation
Xerox Corporation is the world's leading document management technology and services enterprise. A US$17 billion company, Xerox provides the industry's broadest portfolio of color and black and white document processing systems and related supplies as well as document management consulting and outsourcing services. In 2007, Xerox received the National Medal of Technology, the highest technology award in the United States, for its innovations.

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About Central Press
Central Press was established in the early fifties by the late "Yousef Hammad" who was one of the first paper traders in Jordan & provider for Jordan Armed Forces and other official departments with different kinds of stationary and goods. A small printing press was established to meet the demand in the early seventies at its first location in King Hussein Street.

Today their Client base is wider than ever covering a variety of businesses along with various government sectors such as the Ministry of Education of Jordan, the Jordan board of Tourism, the Water Authority-lema corporation and the Arab Academy of Banking & Financial Sciences to name a few

For more information, please visit: http://www.centralpress.jo/

For more information, please contact:
Sawsan Ghanem
AMCIPR, Active PR
Tel: +9714-3900228
E-mail: sawsan@activepr.biz  

Mohamed Afifi, Active PR
Tel: +9714-3900825
E-mail : m.afifi@activepr.biz

© Press Release 2009