Canon Connected trailer :  https://we.tl/t-9ZSlxE8as 

Dubai - Canon Middle East today announces the launch of Canon Connected, a free-to-access content hub, designed to educate, inspire and entertain photography enthusiasts and videographers. Produced by Canon Ambassadors and a community of filmmakers, experts and influencers, inspiring and educational videos will be uploaded to the hub regularly, enabling people to lean a new skill or perfect their technique during these unprecedented times.

For many professional photographers and filmmakers, the restrictive lockdown measures imposed across the world has impacted their ability to work and travel. Canon Connected provides these very people the opportunity to share their experience, knowledge and talent with a virtual community of photography enthusiasts and in the process, enables them to continue with their livelihoods from the safety of their home.

Canon Connected provides a plethora of ways for visual storytellers to create and share thought provoking content. Covering a variety of relevant topics, videos will comprise of tips, tricks and tutorials for anyone interested in learning from the masters of their craft or simply fine-tune their photography or video-making skills.

Visitors to the Canon Connected hub will be able to select from videos produced by some of the world’s most acclaimed and accomplished photographers and filmmakers, including Pulitzer Prize winning photographer Daniel Etter, documentary and expedition photographer Ulla Lohmann and editorial expert Wanda Martin, talking through how to set up a home studio. In addition, extreme sports photographer Richard Walch shares his vlogging essentials, while family photographer Helen Bartlett provides tips for how to photograph restless children.

Canon Ambassadors associated with Canon Connected:

  • AWARD-WINNING TIPS
    Daniel Etter – Pulitzer Prize winning photographer sharing stories behind some of his most famous images.
  • SHOOTING FROM HOME
    Ulla Lohmann – Specialising in travel, expedition and adventure photography, offering creative ideas on capturing dynamic imagery when locations are limited.
  • SPORTS PHOTOGRAPHY AT HOME
    Eddie Keogh     – With 35 years’ experience shooting sport at the highest level, Eddie shares his tips for taking sports photography to the home and garden, substituting players for pets and fans for family.
  • MASTER THE LIGHT
    Sanjay Jogia – Luxury wedding photographer specialising in Indian weddings, offering tips on creative uses of lighting and its importance in photography.
  • FREELANCERS
    Wanda Martin     – With extensive experience in editorial and portrait photography, providing insight into turning your home into an exciting and creative shooting space.
  • FAMILY PORTRAITS
    Helen Bartlett – Highly-regarded family photographer offering family photography tips which can be implemented at the home or on-the-go.

Venkatasubramanian Hariharan, Business Unit Director B2C at Canon Middle East commented: “This initiative presents an excellent opportunity for photography enthusiasts to finetune their skills and learn new techniques, especially with more time at home during these challenging times. Canon Connected, driven by our network of Ambassadors, will host an exciting programme of inspirational and educational video content which will help our communities in the region learn and develop new photography skills from the comfort of their home, that can be practiced and put to good use long after the lockdown has lifted.”

For more information on Canon Connected, please visit: https://en.canon-me.com/pro/canon-connected/ 

Follow updates using #CanonConnected across Canon’s social media channels.

-Ends-

Media enquiries, please contact
Canon Middle East
Mai Youssef
e. mai.youssef@canon-me.com

ASDA’A BCW
Yasser Alvi | Karen Morrison
t. +9714 4507 600
e. yasser.alvi@bcw-global.com  |
karen.morrison@bcw-global.com

About Canon Middle East

Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East is based in Dubai, UAE.

Founded in 1937, the desire to continuously innovate has kept Canon at the forefront of imaging excellence throughout its 80-year history and has commitments to invest in the right areas and capture growth opportunities. From cameras to commercial printers, and business consultancy to healthcare technologies, Canon enriches lives and businesses through imaging innovation.

Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services.

Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.  Further information about Canon Middle East is available at www.canon-me.com 

anthony fernandes | manager – media relations

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