Saudi Roads Authority initiates outdoor advertising project on highways

Getty Images

The initiative is part of the Authority's strategy to draw investors and companies while improving the experience of road users

Staff Writer, Saudi Gazette

March 16, 2024

PHOTO

RIYADH — The Saudi General Authority for Roads has announced its plan to launch an outdoor advertising project along intercity highways, aiming to open up investment opportunities through internal collaboration.

The initiative is part of the Authority's strategy to draw investors and companies while improving the experience of road users.

Offers for this project must be submitted by May 6, with a firm deadline emphasized for acceptance. The evaluation of these submissions will commence at 10 am the following day.

This venture highlights the Authority's commitment to enhancing infrastructure and services for residents and visitors.

Disclaimer: The content of this article is syndicated or provided to this website from an external third party provider. We are not responsible for, and do not control, such external websites, entities, applications or media publishers. The body of the text is provided on an “as is” and “as available” basis and has not been edited in any way. Neither we nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this article. Read our full disclaimer policy here.