The Media and Marketing Show (MMS) has tied up with Arabic news channel Al Arabiya as broadcasting partner for the second consecutive year.
The sixth edition of MMS 2010 has also signed with Ipsos Mena, one of the region's leading media research agencies, as research partner. Ipsos Mena will present key statistics about television viewership in the region and media and advertising research study.
"Our collaboration with MMS last year was great, particularly with the successful forum organised by Al Arabiya that attracted the biggest telecom operators in the region in one big debate," said Nasser Alsarami, Head of Media at Al Arabiya.
Media and marketing organisations will showcase products and services, explore new partnerships and expand businesses during the show. Well-structured workshops, panel discussions and networking opportunities have in the past proven to be successful in bringing together leading professionals in the production and broadcast fields.
"We are pleased to strengthen our partnership with Al Arabiya TV?for the second consecutive year. Our event plays a significant role in shaping the future of the media and marketing industry in the region. The informative response from past events has helped us enhance our programme this year," said Maysoon Abulhoul, Managing Director, Domus Group, organiser of the MMS. "We are positive that MMS 2010 will garner positive participation and expect a growth of 20 per cent over last year."
The event will be organised from December 13 to 15 at the Dubai International Convention and Exhibition Centre.
By Staff Writer
© Emirates Business 24/7 2010
