Today telcos are poised to work with government and private entities to future-proof connectivity challenges for tomorrow's Smart City Future

Dubai, UAE - “Being connected is so much more than a basic human need – today it is a basic human right,” said Osman Sultan, Chief Executive Officer, EITC, during his key note address at GSMA Mobile 360 conference, which takes place during GITEX Technology Week each year. Instead of sharing with the audience of delegates what EITC is doing in the digital transformation, Osman Sultan spoke about the conversations happening throughout the industries affected, and our roles in these for the Smart Future. He stated that the most pertinent element of the digital transformation is placing the human factor at the core.

Some of the topics he addressed included the ways that the connected world is shaping the new maps of power and in the digital age. He gave the example of the ways that we are moving from the physical to the virtual space - as telcos we are placing out networks on the cloud; how disruptive digital models such as Uber and Air BnB are moving the needle from centralised to decentralised - by definition blockchain is decentralising almost every asset in the world. Finally, Mr. Sultan touched on the fact that we are moving from unshared certainties to shared uncertainties – and he highlighted the importance of collaboration amongst various government and non-government entities to give rise to new models.

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About du
du is a vibrant and multiple award-winning telecommunications service provider serving 9 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.

du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.

Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based  on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.

du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

© Press Release 2017