With 150 brands participating, JWS this year is the biggest since its inception

Over 40 international brands to be showcased in Abu Dhabi for the very first time

Abu Dhabi, 12 April 2015: The 23rd edition of the Jewellery and Watch Show (JWS) in Abu Dhabi is going to be a full-house of exquisite and exclusive collections, with 150 jewelry brands from around the world, having booked their spots a month before the show is scheduled to open. Abu Dhabi National Exhibition Centre (ADNEC) will host the event from the 5th to the 9th of May 2015.

The show, which is the biggest since its inception, is all set to feature over 40 new international brands for the very first time in Abu Dhabi. The organizers Reed Exhibitions are leaving no stone unturned to make this show like no other.

Exhibitors from USA and Switzerland in the West, to Saudi Arabia and Bahrain in the Gulf as well as India, Hong Kong, Australia and many more countries will provide the event a distinctly global flavor.

Amongst the highlights of the show will be the magnificent luxury phone presented by Mohammad Rasool Khoury & Sons - Savelli Geneve. Handcrafted in Switzerland, cast in 18 carat rose gold, embellished with diamonds, held together by hand-selected, exotic leather and hi-tech, scratch-resistant ceramic, this limited edition smartphone powered by Google and Android will be unveiled on the 21st of April, and JWS will be the only jewelry show in the UAE to exhibit it. Designed especially for women, this precious piece of jewelry promises to make heads turn.

Also on display will be the 'Mother of Luxury', an exquisite limited edition handbag - there are only 999 such handbags in the world, ensuring their exclusivity and making them all the more valuable with the passage of time. These bags by Rue de Bac, are handcrafted with great skill using 18 carat gold and crocodile leather, and will also be exhibited courtesy Mohammad Rasool Khoury & Sons.

Sadeen will showcase its line of luxury perfumes, the scents from which promise to take connoisseurs on a journey across lands "from the shores of Cuba up to the flowery gardens of Kashan". The collection boasts of eight unique fragrances, each named after the lands from where its essence has been sourced; and will also feature the special edition fragrance 1971 - inspired by the spirit of the union of the UAE - combining green basil with red roses, white and black musk with a base of luxurious Oud.

Exhibitors will be providing several special offers on their enticing, spectacular collections, making JWS a must-see event in Abu Dhabi.

"We are very excited about this edition being the biggest one to date. It is a great opportunity for local talent from the UAE to gain exposure to the international market, expertise and trends by interacting with world class brands all under one roof. Likewise, it is a great way for the UAE to get noticed and make its mark as a global "Jewelry destination", said Rania Elmaghraby, Show Director, Reed Exhibitions.

The exhibition will also feature designs of the winners and nominees of The Jewelry Designer Award 2015, Ebda'a - an initiative of JWS, in collaboration with jewelry artist and founder of ARJMST Ms Azza Al Qubaisi. 

The Abu Dhabi Jewelry & Watch show is ready to launch its 23rd edition on the 5th of May 2015 Showcasing 150 companies in one aspirational destination - the largest since its inception.

The exhibition, organized by Reed Exhibitions will showcase over 40 international exhibitors in Abu Dhabi for the very first time.

For a detailed list of all exhibitors, please visit www.jws.ae

Admission to the event is free of cost and there will be a daily raffle draw with prizes ranging from diamond sets to luxury watches.

From unique local and international pieces to limited editions the show - JWS 2015 will be the best finale for an exciting season of local & regional jewelry shows.

For further information on JWS 2015 please visit www.jws.ae

For media inquiries please contact:
Anisa Khan
Account Manager
Viola PR
T: +971 50 817 6734
E: anisa.khan@viola.ae

Rana Malek
Account Manager
Viola PR
T: +971 050 817 7935
E: rana.malek@viola.ae

© Press Release 2015