Saudi Arabia's Red Sea Project adds Gartner in advisory role

The leading US-based research and advisory firm will assist TRSDC in sourcing technology partners through three main specializations: smart destination development, information technology, and cybersecurity.

The Red Sea Project is a regenerative tourism destination along Saudi Arabia’s west coast, and one of three giga-projects announced by Crown Prince Mohammad bin Salman in July 2017.

Gartner will also provide ideas and advice on licensing, technology customization, service scoping and pricing.

“Technical innovation underpins every aspect of our vision for the Red Sea Project,” said John Pagano, the CEO of TRSDC.

“Everything from the seamless, personalized service guests will experience when they arrive at our airport, to the 24/7 smart monitoring of the environment. Every element will be world-class.”

He said Gartner’s specialists are at the forefront of emerging trends and with their expert counsel, “we can transform travel through technology.”

The advisory firm will provide insight to help TRSDC create a special experience for guests, the company said.

“Work is already underway to develop an extensive smart destination platform,” TRSDC said. “It will monitor, simulate, and forecast the environmental impact of the destination’s operations, in keeping with TRSDC’s commitment to protect and enhance the environment.”

The first phase of the project includes 16 hotels providing 3,000 rooms across five islands and two resorts on the mainland. Retail, entertainment and other commercial facilities will also be included in the first phase.

The Red Sea project, scheduled to be completed in 2030, will ultimately feature 50 hotels with 8,000 hotel rooms and around 1,300 housing units distributed over 22 islands. A yacht marina, entertainment centers, an international airport, along with public and logistical facilities will be included.