Dubai, United Arab Emirates- du – from Emirates Integrated Telecommunications Company (EITC), recently won the Service Hero award under Mobile Operators category,  the region’s consumer powered customer satisfaction index, at the 2017 Customer Service Assessment Awards Ceremony, which was held in Kuwait.

During the ceremony, top performing companies across the UAE and Kuwait were honoured for their excellent performance in the area of Customer Service, also hosted a notable panel discussion.

Fahad AlHassawi, Deputy Chief Executive Officer, Telco Services, Emirates Integrated Telecommunications Company (EITC), said: “Service standards are increasingly becoming the key to attract and retain customers and these award wins underscore our commitment to this cause. Thanks to customers’ continued support and endorsement, this is the second consecutive year for us to win the Service Hero award. We regard this as a testament to our continuing efforts in maintaining service excellence - which includes maintaining a robust customer satisfaction measurement mechanism.”

The discussion unveiled key elements that prove to be essential contributors to the success of companies. These aspects include leadership, company resources, processes and procedures, as well as measuring metrics and rewards.

The session allowed the representatives of Kuwait and UAE based companies to share experiences and best practices that directly result in delivering service excellence. Raffealla Bianchi, Head of Customer Experience du, from (EITC) participated in the panel discussion sharing valuable insights about the UAE market.

A total of 15 industry categories were rated in the 2017 Customer Service Assessment ranging from cafés and casual dining, to Banks, mobile operators and private hospitals.   Each industry category was measured based on eight service dimensions: reliability, speed, product quality, staff quality, value for money, location, call center and website quality.

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About du

du is a vibrant and multiple award-winning telecommunications service provider serving 9 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.

du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.

Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based  on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.

du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

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About Emirates Integrated Telecommunication Company PJSC (EITC)

The Emirates Integrated Telecommunications Company (EITC) was founded in 2005 as the UAE’s second licensed telecommunications provider. EITC is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Investment Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

Saugat Chatterjee
PR Lead (B2B) Commercial
du
Mobile: +971 55 936 7045
Email: saugat.chatterjee@du.ae

 

Marwa Al Malik

Senior Communication Executive          

MSLGROUP

M:+971 56 1444 708

Email: Marwa.almalik@mslgroup.com  

© Press Release 2018