Toyota Camry Hybrid Electric Vehicle now available for retail motorists in the UAE

• 26KM/L fuel consumption
• Stylish exterior with aggressive character lines
• Upgraded emotionally-charged performanceLink to download the images: https://we.tl/tqcEbDnsvc  

Dubai, UAE – In line with its commitment towards providing environmentally- friendly vehicles, Al-Futtaim Toyota, the UAE sustainable mobility leader since 2008, announced the launch of the all-new Camry Hybrid Electric Vehicle (HEV), offering individuals and corporations the opportunity to be part of of the sustainalbe motoring movement, and to experience the power and pleasure of Toyota’s HEV cutting-edge technology in an engaging driving experience.

Toyota Camry HEV was introduced in the UAE in 2008 in a limited quantity, to be tested by fleet operators in the local weather conditionss. After the technology proved its efficiency both on the environmental and financial fronts, the car was officially introduced in 2012 and has since been transporting commuters around the UAE through practical, sustainable travel, saving over 6000 tons of CO2.

Since its debut in 1982 and subsequent evolution over eight generations, Toyota Camry has come to be embraced by people around the world for its excellent performance, ride quality, and high level of Quality, Durability, and Reliability (QDR). The introduction of an electrified version of the Camry cements Toyota’s continued efforts to create ever-better cars and further reiterates its commitment to environmental sustainability.

The all-new Camry HEV provides a comfortable and stable ride with superior handling characteristics, thanks to Toyota’s New Global Architecture (TNGA) platform, which retains all of Toyota’s traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses.

The class-leading model can be driven entirely by either electrical power with zero-fuel consumption and carbon emissions, or with a combination of a petrol engine and two electric motors depending on the vehicle speed and customer’s driving behavior. The batteries in the hybrid electric drivetrain are automatically charged by either the petrol engine or when braking and decelerating, eliminating the need to plug in a power cord. Furthermore, the all-new Camry HEV ‎does not require a special fuel yet drives like any other conventional car. In addition, thanks to its top-class fuel efficiency, visits to petrol stations will be significantly reduced.

Speaking at the launch event, Suzan Kazzi, Head of Corporate Communications at Al-Futtaim Toyota said: “ Camry HEV has been leading the sustainable mobility march since 2008, being the first marque that pioneered the HEV technology in the UAE. With thousands of previous generation Camry HEVs crossing collectively over 100 million KM through taxi fleets, Camry HEV saved collectively over 6000 tons of CO2 in the UAE, contributing to the cumulative 90 million tons of CO2 reduction generated by the global sales of 11.47 million electrified Toyota vehicles .”

Electrification of vehicles has been an indispensable focus for Toyota since 1997 and the company has launched several hybrid electric vehicles in the past two decades, leading to a steady rise in the adoption of its environment-friendly cars.

“We feel very proud to know that the Camry HEV has been playing an active role in enabling the UAE Vision 2021, and realizing the sustainability targets set by the visionary UAE Government. We believe HEV is a real, practical solution for today’s environmental problems, posing no uncertainties or hesitations at all. With 26KM/L, Camry HEV runs like the petrol engine Camry, except that it drives more for less fuel and less CO2 emissions” Kazzi added.

Combining two power sources consisting of a petrol engine and two electric motors, the hybrid electric drivetrain on the all-new Toyota Camry HEV produces 208 hp. The drivetrain is mated to an electronically controlled Continuously Variable Transmission (e-CVT) that executes smooth yet quick gear shifts, simulating a six-speed sequential shift transmission to deliver a new level of driving pleasure.

With an exciting interior featuring a distinctive design and offering convenience and comfort with a layer of luxury, the new car’s bold cabin is accentuated with a range of advanced features. This includes a wireless charging system for smartphones, dual-zone automatic air conditioning system, six-speaker sound system, multi-adjustable power front seats, and 60/40 split and reclining rear seats, among many others.

Further enhancing the driving experience, the all-new Camry HEV model introduces the latest in-vehicle information technology displays, offering a unique level of integrated information with minimal distraction. It relays information through 2 available interlinked displays; a seven-inch multi-information display within the instrument cluster, and an eight-inch audio/navigation control panel that is seamlessly integrated into the center console in a modern, flush-surface design.

As with any other Toyota model, safety remains a top priority for the all-new Camry HEV and employs the latest safety technologies. A comprehensive array of safety features has been added to protect vehicle occupants, including six SRS airbags, Vehicle Stability Control (VSC), Anti-lock Braking System (ABS), Electronic Brakeforce Distribution (EBD), Brake Assist (BA), Hill-start Assist Control (HAC), as well as an enhanced body structure and platform structure, among many others.

Available in eight distinctive exterior and three interior colors, and 18-inch alloy wheels, the all-new Camry HEV lets customers express their individuality. The car is available across all Al-Futtaim Toyota showrooms at only AED133,500 inclusive of VAT.

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About Al-Futtaim – Toyota

Toyota, a Japanese automotive manufacturer founded in 1937, is the world's market leader in sales of hybrid electric vehicles.

Toyota is exclusively distributed in the UAE by the Al-Futtaim Automotive Division, part of Al-Futtaim Group, for over 6 decades, and has been leading the sustainable mobility movement since 2008.

In addition to the large line-up of vehicles ranging from SUV, compact, sedan, coupe, MPV and LCV options, Al-Futtaim Toyota introduced Camry Electric Hybrid Vehicle (HEV) in 2008 to taxi operator fleets, in an effort to actively contribute to a lower carbon footprint in the UAE.

In 2016, Prius, the world’s most popular HEV for over 20 years was launched in the country, in order to actively support UAE Vision 2021’s environmental targets.

2017 saw the introduction of the zero-emission hydrogen-powered Fuel Cell Electric Vehicle (FCEV) Toyota Mirai, in a pilot aiming at studying the possibilities of establishing a hydrogen-based, carbon-free society. As part of the program the Mirai is being showcased to a number of key government stakeholders and is taking part in a number of events to give the public an understanding of what the future of zero-emissions motoring could look like.

While the Yaris Hatchback monopolises the compact range, the Sedan series offers a wide choice of vehicles such as Yaris Sedan, Corolla, Camry and Avalon. The SUV range comprises the legendary Land Cruiser, Land Cruiser Prado, FJ Cruiser, Fortuner and RAV4. As for the MPV line-up, it features Innova, Previa and the 7-seat Avanza. The LCV range covers the Land Cruiser Pick-up, Hilux, Hiace and Coaster. Dedicated to the purists’ sports car is the front engine rear wheel drive Toyota 86. For more information and to book a test drive of the latest Toyota models please visit www.toyota.ae; Social Media Handles: ToyotaUAE

Contacts for media:

Suzan Kazzi | Head of Corporate Communications | +9715 6 686 1887 | suzan.kazzi@alfuttaim.com

© Press Release 2018