Egypt's entrepreneur awards kicks off to recognize the achievements of national talents in leading industries

Hussein Rifai: Inertia believes that entrepreneurship is essential to the economic development of Egypt

  

Mansi: Egypt’s entrepreneurs need a platform where their achievements are celebrated and recognised; EEA was founded in order to to create a focal point where entrepreneurs can meet, thrive, and inspire younger generations to pursue their dreams.

Hussein Rifai: Inertia believes that entrepreneurship is essential to the economic development of Egypt. We support and believe in EEA’s vision to encourage and support talented individuals as this reflects our own values in aiding the development and growth of the entrepreneurial ecosystem

Cairo, Egypt- 25 February 2021- In line with Egypt’s vision to support entrepreneurship as one of the drivers of economic growth, I-EVENTS, founded and managed by Amr Mansi, launches Egypt’s Entrepreneur Awards (EEA) aiming to acknowledge the state’s brightest entrepreneurs across various industries. The awards ceremony is scheduled to take place in May 2021; the event will celebrate these brilliant entrepreneurs in a night filled with glamour, networking, entertainment and above all, appreciation.

The objective of this event is to honor the achievements of rising entrepreneurs who have established themselves as leaders in their industries, inspire entrepreneurs who are starting out as well as create a solid platform for the greatest minds to meet. “Egypt’s entrepreneurs need a platform where their achievements are celebrated and recognised; EEA was founded in order to to create a focal point where entrepreneurs can meet, thrive, and inspire younger generations to pursue their dreams” said Mansi.

Egypt’s Entrepreneur Awards is the first-of-its-kind in Egypt to celebrate entrepreneurs; what sets it apart is an advisory board that features some of Egypt’s leading business and entrepreneurial minds. Their role is to provide objective expertise and guidance, making EEA a credible and influential entity. The advisory board includes Ahmed Elsewedy, President & CEO of Elsewedy Electric S.A.E.; Aladdin Saba, Founding Partner of BPE Partners; Ahmed Habib, President & CEO of Harvest Holdings & Founding Member of EO Cairo; Hussein Rifai, Co-founder and Executive Chairman of Inertia Holding; Dina El Mofty, Founder of Injaz Egypt; Neveen El Tahri, Chairperson at Delta Shield for Investment; Onsi Sawiris, Co-Founder & Managing Partner at HOF Capital; Thuraya Ismail, Executive Director of Mentor Arabia & Eisenhower Fellow; and Wael Fakharany, CEO of Omnix International.

EEA’s official website launches on February 24th to introduce the awards and allow nominees to submit their applications. There will be over 15 categories represented such as: Architecture & Design, Fashion & Jewelry, E-Commerce, Education, Fitness & Lifestyle, Food & Beverage, Media & Advertising, Social Entrepreneurship, Tourism, Next Generation Family Intrapreneur, and more. The nominations will be presented to and evaluated by jury panels comprising of at least three top industry experts that have been meticulously selected by the advisory board.

EEA is powered by Inertia Holding, a powerhouse in real estate and development with several projects across Egypt. “Inertia believes that entrepreneurship is essential to the economic development of Egypt. We support and believe in EEA’s vision to encourage and support talented individuals as this reflects our own values in aiding the development and growth of the entrepreneurial ecosystem,” said Hussein Rifai, Co-founder and Executive Chairman of Inertia Holding.

Moreover, Orange and PepsiCo will be sponsoring the events as EEA’s Co-Partners.

Yasser Shaker, Orange Egypt CEO said “In Orange Egypt we totally believe in the important role and great impact of startups and entrepreneurs not only on themselves but also on the community as whole. Successful Entrepreneurs and Startups always inspire us and make us very pleased and happy to see how they influence our society and our economy.

“We are glad and always proud that we chose to follow this path to support and work with promising entrepreneurs to share their dreams, support their aspirations, and finally see their great success”.

Mr. Mohamed Shelbaya, CEO of PepsiCo Egypt, expressed his happiness for sponsoring Egypt’s Entrepreneur Awards (EEA), stemming from PepsiCo belief in Egyptian youth as a main pillar to achieve sustainable economic development, which come in line with PepsiCo’s global strategy entitled; “Winning with Purpose”, which is based on the concept of “Creating Shared Value”. In addition to, sponsoring EEA is not the first of its kind, as PepsiCo empowers Egyptian youth through our different initiatives for supporting them in the entrepreneurship and sports fields.

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