|21 October, 2019

First in region: UAE's Masdar partners with ekar to offer Tesla car-share

Vehicles are now available to hire from Masdar City in Abu Dhabi

Masdar City and ekar announce strategic partnership to bring first Tesla car-share operation to the Middle East

Masdar City and ekar announce strategic partnership to bring first Tesla car-share operation to the Middle East

ekar / Handout via Zawya

UAE’s ekar in partnership with Abu Dhabi Future Company (Masdar), will offer Tesla car-share for the first time in the Middle East. 

Vehicles can be rented through the ekar app and collected from an exclusive Masdar City charging station in Abu Dhabi, before returning them to the nearest station for the next customer.

Masdar has introduced five Tesla vehicles – models S and X – and will add more electric vehicles to its car-share fleet.

Masdar City installed the first rapid charging station for electric vehicles (EV) in the Middle East,” Yousef Baselaib, Executive Director of Sustainable Real Estate at Masdar said.

“Because the ekar platform is scalable, we’re looking forward to introducing more electric vehicles into our car-share fleet in the future,” he added.

“Our vision at ekar is to have 5 per cent of our fleet electric by 2020, to be fully electric by 2025, and fully autonomous by 2030,” Vilhelm Hedberg, CEO of ekar Middle East said.

“In order to achieve this goal, it is crucial to align with innovators such as Masdar, a global clean energy pioneer and a company that is actively demonstrating how the business community can deliver on the sustainability agenda,” Hedberg added.

Green energy company, Masdar, is wholly-owned by Abu Dhabi’s Mubadala Investment Company and has invested more than $8.5 billion in renewable energy projects in the UAE and abroad.

Masdar announced in October that it has invested $35 million in the Charging Infrastructure Investment Fund, which aims to expand the number of rapid charging points publicly available to electric vehicle owners in the United Kingdom.

(Reporting by Gerard Aoun, editing by Seban Scaria)


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© ZAWYA 2019

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