RSA Data Loss Prevention Suite Designed to Enable Customers to Discover, Monitor, and Protect Sensitive Data Throughout the Enterprise

Suite Provides Unified, Seamless Data Policy Orchestration Engineered To Centrally Manage All DLP Components

Dubai, UAE -  May 15, 2008 - The Middle East operations of RSA, The Security Division of EMC (NYSE: EMC), today announced the advancement of the RSA™ Data Loss Prevention (DLP) Suite through new capabilities that are designed to allow regional customers to secure the sensitive information that is most critical to their businesses.

The RSA DLP Suite is engineered to provide unified, seamless data policy orchestration across the enterprise, allowing customers to discover and monitor sensitive data and apply the appropriate enforcement mechanisms to secure sensitive data across the IT stack.

"Securing data is an information management process. To be successful, data must first be identified and classified; different controls need to be applied to prevent the data's loss, and the enterprise-wide management of those controls needs to be as efficient as possible," said Mohammed Amin, Regional Manager, EMC Middle East & North Africa. "This release of the DLP suite is a major advancement in addressing this overall process in a holistic manner. The RSA DLP Suite is engineered both to provide the ability to orchestrate policies that secure sensitive data in the datacenter, network, and at the endpoints, and to provide one of the industry's most robust data discovery and detection capabilities, which are key to an organization's ability to identify risk and protect against sensitive data loss no matter where the data resides. "

In the Middle East, RSA have already found significant awareness of Data Leakage issues. Kieran Hernon, Key Account Manager of RSA, Middle East explained, "The Gulf countries have been alert to data leakage long before their European and US counterparts. The culture of individual and corporate privacy, long fostered in this region, have focused corporations on the security of data assets and many organizations therefore already have the processes and policies in place to execute on a full data leakage strategy. In this regard, the adoption of the relevant technology is a natural step towards closing the loop in information security and as a result, Middle East customers are well educated on the current hodge-podge of point products on the market. At RSA, we are certain that our customers will find the total solution presented in the newly released RSA DLP Suite, a very welcome breath of fresh air."

New Features Provide Accuracy and Scalability

The RSA DLP Suite is one of the industry's most comprehensive data loss prevention solutions, and is designed to provide customers with the most robust database of policies to secure data for both regulatory (PCI, privacy laws) and non-regulatory (intellectual property, business strategy/operations data) security drivers. This design simplifies the integration of DLP technology into existing IT infrastructures.  These capabilities along with the RSA DLP Suite's distributed grid architecture provide market leading accuracy and scalability.  The DLP Suite includes RSA DLP Endpoint, RSA DLP Network, and RSA DLP Datacenter, with overall management of the Suite provided by the RSA DLP Enterprise Manager.

RSA DLP Network is designed to locate sensitive data traveling over the network such as email, IM, or webmail traffic, and then applies the appropriate action such as block, quarantine, or encrypt.

RSA DLP Datacenter is engineered to discover sensitive, unprotected data in the data center and provides a range of remediation options and can work in conjunction with other products in the RSA Data Security System, such as the RSA™ File Security Manager, which is designed to provide the ability to audit user access to sensitive files or folders, and then enable role based access controls using encryption.

The RSA DLP Suite also is engineered to provide broad, international DLP support. For international organizations and multinational companies, the DLP Suite is designed to provide comprehensive, pre-packaged policies for international markets that map to important international data regulations and non regulatory security drivers. Out of the box, it comes with a database of more than 100 different policy templates for a range of security drivers.

Getting Started With Data Loss Prevention Technology 

For organizations who are seeking guidance with their data security strategy, understand potential risks associated with the loss of sensitive data, or feel that the task of securing all sensitive information is too costly, RSA is introducing the RSASM DLP RiskAdvisor Service. With RSA DLP RiskAdvisor, organizations can quickly gain visibility into where sensitive data is unprotected and be given concrete remediation recommendations to reduce the risk of sensitive data loss.  The high impact service helps customers prioritize their needs based on business risk and delivers measurable results in preventing data loss.

Powering RSA's Data Security System 

The RSA DLP Suite also provides the strategic hub for the RSA™ Data Security System, a set of products and services that implement a holistic approach for securing data.  The Data Security System is designed to enable customers to discover and monitor sensitive information; enforce controls, such as encryption and data loss prevention, and report and audit to prove that sensitive data is secure.  The RSA DLP Suite is engineered to provide policy orchestration for the RSA Data Security System, enabling other data control and audit mechanisms from RSA, EMC and 3rd parties, to be leveraged as part of a holistic process. The DLP Suite enables organizations to define policies centered around the data itself, and leverage control mechanisms throughout the infrastructure to remediate risk and enforce policy.

Availability

The RSA DLP Suite will be available in May 2008.  Customers with current support agreements will be able to upgrade to the RSA DLP Enterprise Manager as well as to upgrade for currently licensed components; other components of the RSA DLP Suite not currently licensed will be available for additional fees.  

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About RSA
RSA, The Security Division of EMC, is the premier provider of security solutions for business acceleration, helping the world's leading organizations succeed by solving their most complex and sensitive security challenges. RSA's information-centric approach to security guards the integrity and confidentiality of information throughout its lifecycle - no matter where it moves, who accesses it or how it is used.

RSA offers industry-leading solutions in identity assurance & access control, data loss prevention & encryption, compliance & security information management and fraud protection. These solutions bring trust to millions of user identities, the transactions that they perform, and the data that is generated. For more information, please visit www.RSA.com and www.EMC.com.

Press Contact:
Rachel Watts
The Portsmouth Group
+971 (0)50 694 0250
Rachel.watts@theportsmouthgroup.com

RSA is either a registered trademark or trademark of RSA Security Inc. in the United States and/or other countries.  EMC is a registered trademark of EMC Corporation.  All other products and/or services are trademarks of their respective owners.

© Press Release 2008