PHOTO
Every year, smartphone cameras become more capable, more skillful and more professional; bigger sensors, more megapixels, wider apertures, better quality. Some of them are so advanced that the most amateur of photographers can snap like a pro.
2018 is the year of smartphone cameras, and in today’s smartphone war, smartphone manufacturers have gone all in on their camera capabilities. However, one smartphone has stood out from the crowd: the HUAWEI P20 Pro, with the world’s first triple camera co-engineered with Leica and powered by Artificial Intelligence. But most of all, it has achieved what is still a distant possibility for other manufacturers: superb low-light photography.
The ‘game changer’ of the smartphone camera industry and a new smartphone camera king is born. How did HUAWEI P20 Pro make this happen?
The 40MP Leica triple camera that’s making all the other cameras blush
Huawei’s flagship HUAWEI P Series devices are known for their design, cutting-edge technology and best-in-class camera. Continuing this illustrious tradition, the new HUAWEI P20 Pro fuses art with advanced mobile technology to offer a revolutionary, professional photography experience.
The HUAWEI P20 Pro is the first smartphone on the market to offer a triple camera including a 40MP telephoto sensor (f/1.8), a 20MP monochrome sensor (f/1.6) for depth and texture, and a standard 8MP image sensor (f/2.4). The latter has Optical Image Stabilisation (OIS), while the first two sport Artificial Intelligence Stabilisation (AIS).
All three sensors are co-engineered by German optics giant Leica. Each sensor has a specific role. The 40MP sensor captures the colors in the scene, the 20MP monochrome sensor captures more detail, as well as texture and depth for a bokeh effect (if required), and the 8MP sensor is used for zooming. With the HUAWEI P20 Pro’s revolutionary Leica triple camera, Huawei is once again raising the bar for smartphone photography.
It boasts a record high DxOMark score of 109 points, scoring 114 for photo and 98 for video.
Artificial Intelligence to assist you in taking incredible pictures
Huawei has invested a lot to develop the Mate Series that debuted with the AI engine. The phone now recognizes 19 scenes and objects and adjusts the settings automatically to give you the best picture.
The HUAWEI P20 Pro provides an AI-powered camera experience that intelligently assists users to take great photos by automatically optimizing the camera settings on the backend.
The low-light photography champion
To shoot a proper photo in low-light conditions using a professional camera requires a keen eye and sometimes even tools such as a tripod. While smartphone cameras struggle with low-light photography, the HUAWEI P20 Pro comes to defy the norms. By packing hardware features such as large sensors and wide aperture lenses into the stylish, compact HUAWEI P20 Pro aims to lower the entry barrier for high quality photos, so anyone can capture professional-looking images.
The HUAWEI P20 Pro delivers better detail and less noise, making it the smartphone of choice for any kind of photo or video shooting in low-light.
The size of the aperture regulates how much light goes into the image sensor. The HUAWEI P20 Pro is equipped with f/1.8, f/1.6 and f/2.4 wide aperture Leica lenses, allowing more light to strike the sensor, and therefore, the brighter and clearer the image, even in low-light environments.
If you’re looking for the best camera smartphone existing in the market, then the HUAWEI P20 Pro should be your number one choice. Its advanced technology and unbelievable capabilities will definitely make you leave your DSLR at home.
The HUAWEI P20 Pro will be available at the Huawei Experience Store located at The Dubai Mall and across select retailers in the UAE from 3rd May 2018. The stunning smartphone will be available in Black, Blue and Twilight colors at a price of AED 2,999.
Service Offer in the UAE
HUAWEI P20 Pro and PORSCHE DESIGN HUAWEI Mate RS come with VIP dedicated Hotline Service, door to door device collection-repair-return and free engraving services available at all Huawei Service centres across the UAE.
For more information, please visit: http://consumer.huawei.com/us/
About HUAWEI Consumer Business Group (CBG)
HUAWEI Consumer Business Group (CBG) is one of HUAWEI's three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. HUAWEI’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2016.
Year on year growth was reflected in HUAWEI’s rise as a globally recognized premium brand. In 2017, HUAWEI was named number 49 on BrandZ’s Top 100 Most Valuable Global Brands, number 88 in Forbes World’s Most Valuable Brands and number 40 on the Brand Finance Global 500 Most Valuable Brands lists. In this year’s Fortune 500 HUAWEI climbed up the list to the 83rd place from the 129th of last year with a revenue of $78.51 billion, making the top global 100 for the first time.
As a leading technology company, HUAWEI invests a significant amount of its annual sales revenue to research and development efforts, and has established 16 research centers around the world. Among these facilities is the HUAWEI Aesthetics Research Center in Paris. HUAWEI’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where HUAWEI and Leica are jointly researching technologies to improve mobile device camera and image quality.
