HH Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Chairman of the Dubai Technology and Media Free Zone Authority inaugurated GITEX Computer Shopper 2004 at the Dubai Airport Expo today. The event, which is hailed as Middle East's biggest annual retail IT event, showcases the latest innovations in home entertainment, mobile technology, gaming, hardware and digital imaging.
HH Sheikh Maktoum, who was accompanied by a group of prominent dignitaries, including DWTC Director, General, Helal Saeed Khalfan Al Marri , visited the stands of various exhibitors including HP, Acer, Sony, Dell, Microsoft, JVC, Samsung, BenQ, Jumbo, Jacky's, Plug-Ins, Emirates Computers, Trigon, CompuMe, Eros Electricals, Grand Stores and Cell-U-Com.
Consumers in the Middle East are known to be the early adopters of technology innovations, and this fact influences manufacturers and vendors from across the world to use GITEX Computer Shopper as a launching pad to showcase their unique products and services.
Comparison-shopping is the high point at GITEX Computer Shopper; as nearly 500 exhibiting companies lure visitors with promotions, bundle offers and discounts. Banks and credit card companies also spur buying by providing easy payment options, on-site banking offers, credit card promotions and instant cash prizes.
Promoting sales at the event are retail giants like Jumbo Electronics and Plug-ins. Daily prizes, raffles and winning opportunities abound at the Shopper.
Buyers can study, select and get familiar with the latest innovations in design and technology at stands like the Sony World, where technology heavyweight Sony is showcasing new and cutting -edge products ranging from flat panel TVs, powered by Wega Engine, VAIO Pocket, Micro Vaults and more.
The friendly and convenient ambience of the Shopper is ideal for families, businesspeople, professionals and college students, wanting to learn and invest on the simplicity and ease of using technology in day-to - day living.
The Airport Expo will also see the razzle and dazzle of the latest marketing techniques and strategies from industry majors like Samsung and Acer. Samsung's GITEX pavilion is hosting fun-filled activities including a series of quizzes and competitions, and also features a DJ who will keep visitors energized with the latest Arabic and English tracks.
New software, faster processors, wireless consoles, mobile phone gaming and futuristic game pads are being offered by gaming majors such as Sony, UBIsoft etc.
Vendors from Acers, HP, BenQ, Samsung and Sony and their local distributors are exhibiting a wide range of new convergence devices and home networking solutions.
The diverse product profile at Computer Shopper comprises of PCs, laptops, notebooks, printers, accessories, peripherals, office automation, telecommunication, security products, audio visual systems, educational and entertainment software, internet products, computer games, faxes, modems, communications solutions, multimedia, mobile telephones, training programmes, stationery, computer furniture , among others.
-Ends-
About GITEX 2004 and GITEX Computer Shopper 2004:GITEX 2004 already the most significant IT event in the region and beyond, this year promises to be bigger, brighter and more comprehensive than ever before. GITEX profiles include IT Equipment, Hardware Systems, Telecommunication, Wireless & Networks, Software & Applications, Banking Technology & Financial Services and Research & Development Technology.
GITEX Computer Shopper, the largest and most popular IT consumer event in the Middle East, opens today, October 2 upto October 8 at the Dubai Airport Expo. It will showcase the best and latest IT consumer technology, hardware and software from leading local and regional IT vendors, alongside some of the best deals on hardware, software, peripherals, multimedia and a wide range of products and services.
For more information, visit www.gitex.com and http://shopper.gitex.com and contact:
Ashok Thomas
Dubai World Trade Centre
Tel: +971 4 308 6083
Fax: +971 4 331 4853
E-mail: Ashok.Thomas@dwtc.com
Elizabeth Sen
Bates PanGulf PR
Tel: +971 4 295 3456 ext:309
Fax: +971 4 295 1027
E-mail: liz@batespangulf.com
© Press Release 2004
