Dubai, United Arab Emirates – Gemalto, the world leader in digital security will be showcasing a new dimension of digital banking security at Seamless Middle East 2018. Taking place on April 15-16 at the Dubai International Convention and Exhibition Centre, the leading summit brings together the payments industry to explore, discuss and debate the rapidly changing landscape.
With the banking sector constantly on the lookout for new ways in which to attract and retain customers, Gemalto technologies deploy digital payments and behavioural risk management with a focus on biometrics to provide new services which are both user-friendly and, more importantly, secure.
“Digitalization is transforming the banking marketplace. In an environment created and defined by innovative technologies, the arrival of a new generation of solutions built around machine learning or artificial intelligence is finally addressing security and convenience questions.” said Nassir Ghrous, SVP Banking and Payments for the CISMEA region at Gemalto. “Imagine a digital banking experience where we can identify ourselves with absolute certainty, simply by being… ourselves. Or an online journey where the authentication process is tailored precisely to the risk posed by the transaction itself.”
Gemalto will be showcasing the latest technologies to enable a safe and streamlined mobile and digital payment experience. These solutions include:
- EMV card with a biometric fingerprint reader: With a fingerprint sensor right on the card body, paying with an EMV card just got easier than ever before. Removing the need for remembering PIN codes and bringing a new, more convenient payments experience for end-users, biometrics makes transactions more secure and frictionless at the same time. As the most reliable and fastest way of identifying and authenticating individuals, biometrics has established itself as a major trend both in the region and globally, and Gemalto’s solutions utilise biometric technologies to provide the seamless banking and payments experience expected by today’s customers.
- Behavioral risk management: In a country as digitally advanced as the UAE, with one of the highest Internet penetrations in the world, users expect their banks to be at the forefront of technological innovation to ensure a seamless digital banking experience. Gemalto’s Assurance Hub, for example, employed Artificial Intelligence to assess user behavior patterns to determine the potential for fraud in each individual transaction. Anything out of the ordinary can be identified and evaluated to determine whether additional authentication - such as a PIN code or fingerprint scan - should be requested, to ensure maximum security.
- ID verification for new services on-boarding: ID document fraud is pervasive, impacting businesses and their customers. Gemalto’s ID verification solution enables financial institutions to deploy a fast and compliant identity verification that provides a secure and automatized digital capture. Customers can therefore self-enroll to online banking services, anytime, anywhere, by simple submitting a scan of their ID document along with a selfie matching the picture of the ID to facilitate secure, real-time enrolment to the banking service.
- Instant card issuance and self-service kiosk solutions: Getting customers up and running quickly with their new payment card is essential in today’s world. Gemalto’s kiosk solutions enable 24/7 secure customer enrolment for all financial services, including card issuances and services activation using eID and passport readers to authenticate and identify customers, streamlining the end-user journey and enhancing customer experience.
- Wearable solutions: From wristbands, fitness trackers and watches to jewellery and clothing, the potential of wearables technology is promising. Global wearable device shipments are set to hit more than 500 million by 2021, and analysts estimate that 20% of these devices will be equipped with a payment, transport or access control feature. In the region, the wearables market is growing fast – Gemalto recently launched Saudi Arabia’s first contactless payment bracelets for Riyad Bank.
- PURE domestic payment scheme: A scheme-agnostic EMV application, PURE allows a full independence for domestic payments and the ability to establish international agreements for making payments abroad. It is the only payment technology to guarantee full independence and already has 150 million cards deployed, with a total addressable market of 500 million.
To discover what the future of payment holds and explore the latest innovations, visit Gemalto at Stand M10 in Hall 6.
About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the global leader in dgital security, with 2017 annual revenues of €3 billion and customers in over 180 countries. We bring trust to an increasingly connected world.
From secure software to biometrics and encryption, our technologies and services enable businesses and governments to authenticate identities and protect data so they stay safe and enable services in personal devices, connected objects, the cloud and in between.
Gemalto’s solutions are at the heart of modern life, from payment to enterprise security and the internet of things. We authenticate people, transactions and objects, encrypt data and create value for software – enabling our clients to deliver secure digital services for billions of individuals and things.
Our 15,000 employees operate out of 114 offices, 40 personalization and data centers, and 35 research and software development centers located in 47 countries.
For more information visit www.gemalto.com, or follow @gemalto on Twitter.
© Press Release 2018