Toronto condo-marketing guru Hunter is set to transform the UAE Property Market

UAE – Dubai, 14 November 2016

The man widely credited with single-handedly turning around Toronto’s faltering property market in the 1970s has taken a stake in one of the UAE’s leading real estate firms, Gulf Sotheby’s International Realty. In the latter half of the 1970s residential units in Toronto were failing to sell and prices for premium real estate were stagnant. Hunter Milborne implemented a radically different approach to selling condominiums resulting in him becoming one of the most successful real estate experts in Canada. Mr. Milborne believes the successful methods he employed to reinvigorate the Toronto real estate market will greatly benefit Dubai’s evolving realty landscape. So much so, In addition to buying into the firm, Mr. Milborne is exporting core members of his Canadian team to bring his marketing methods to the emirate.

Gulf Sotheby’s International Realty views the investment as a strategic move and one that will help to restore client confidence in the off-plan sector.

George Azar, Chairman & CEO of Gulf Sotheby's International Realty commented: “Hunter Milborne’s track record speaks for itself. Having sold $25 billion worth of property and 100,000 units over the span of 38 years, we couldn’t have asked for a more suitable expert to launch our presale and marketing department The time is now for change in the way property is marketed in the UAE and through this newly launched division, we can change the way we market and sell in Dubai. We can also provide brokers, developers, and investors with expert opinion and advice on the future of real estate in the emirate.

“Combining the powerful Gulf Sotheby’s International Realty brand with Hunter Milborne’s expertise will only mean positive things for the future of real estate in Dubai. It will take Gulf Sotheby’s International Realty to a level no one else in the market is able to compete with.”

Mr. Milborne, who is a renowned specialist in off-plan marketing and sales, is bringing his expertise to the UAE to advise developers and communities on how to strategically sell property before its inception drawing on his entrepreneurial style, creative problem solving and innovative market penetration strategies.  His involvement in Gulf Sotheby’s International Realty will assist in building the firm’s pre-sale/off-plan department to suit UAE developers growing real estate demands.

“My team will be working closely with the Gulf Sotheby’s International Realty team, developers and partnering broker agencies to implement a radically different approach to marketing and selling property in the UAE,” said Mr. Milborne. “I see parallels in the market here as to how Toronto was not so long ago so I know the time is right for this new approach. That’s why I’m making this significant investment in my people and in Gulf Sotheby’s International Realty.”

Gulf Sotheby’s International Realty recently added ERE HOMES to its portfolio, expanding both the business and its various departments.  Through this investment, with Milborne Real Estate Inc., Gulf Sotheby’s International Realty is making its mark as pre-sale experts, further strengthening its positioning in the market.

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About Gulf Sotheby’s International Realty 
Combining the world's most prestigious real estate brand with local market knowledge and specialised marketing expertise, Gulf Sotheby’s International Realty is the leading real estate sales and marketing company for the country's most exceptional properties. In affiliation with Sotheby’s – one of the world’s largest brokers of fine arts and collections, and Sotheby’s International Realty® – the most prestigious real estate brand, our reputed identity empowered us to gain the trust and confidence of a client base that includes some of the most notable members of the society worldwide. Headquartered in Dubai, Gulf Sotheby’s International Realty encompasses markets across the GCC, including Qatar, Saudi Arabia, Kuwait, Bahrain and Oman. Partnerships with more than 845 affiliate offices with over 19,000 agents in over 63 countries and territories through the Sotheby’s International Realty® network give Gulf Sotheby’s International Realty an unparalleled edge in locating the best properties and investors. Through this rare level of brand recognition and global footprint, Gulf Sotheby’s International Realty is able to match the most coveted properties with international buyers and intenders.

Read more at: http://www.gulfsothebysrealty.com/pages/about

© Press Release 2016