Bose Corporation has just launched the L1 Model II, an upgraded version of the L1 launched towards the last quarter of last year. The Bose® L1? family of products represents an entirely new approach to live amplified music. Together they deliver a combination of tone quality , sound coverage and portability previously unavailable from conventional live sound amplification systems. It lets the performer & the audience enjoy a level of clarity that is unprecedented in live amplified performances. It lets the performer hear himself and his fellow musicians, without the need for stage monitors. It puts complete control of the sound right at your fingertips - not at a mixing console at the back of the room. Most importantly, it lets the performer hear what the audience hears, as the L1? system's unique loudspeaker now serves both musician and audience.
The L1? Model II system features Articulated Array® speaker technology for greater tonal balance. The loudspeaker's 24 vertically mounted drivers are precisely angled to create clearer highs and more consistent tone in the room. Even people off to the sides enjoy well-balanced, detailed sound.
Live sound, re thought & re engineered
The Cylindrical Radiator® loudspeaker is a key element of the L1? Model II. It is designed to be used by all musicians regardless of instrument or style. It amplifies any instrument, including voice, naturally and accurately. Placed behind the musician, this speaker distributes sound evenly to the entire stage and audience. It eschews the need for a PA system, monitors, backline amplifiers or mixing consoles as each performer controls their own individual sound. It takes a few minutes to set up and occupies minimal cargo space. In our research, musicians reported that they noticed a dramatic improvement in their performances with this system. They described playing with greater dynamic range and they loved the fact that there was so little equipment on stage.
"Through innovation, Bose challenges traditional methods of audio amplification and re-amplification .This new upgraded offering from Bose provides a great platform for musicians in particular and the entertainment & hospitality industry in general and is yet another piece of innovation in sound engineering from the world leaders in sound" said John Dodson, General Manager of Bose Export Inc for Middle East & Africa.
"Their technologies enhance a listener's experience in a number of professional environments. As such, the new Bose L1 Model II? Personalized Amplification System? is providing exciting opportunities to explore new business avenues in the region. - and gauging the reaction received so far, we are very confident that this product will be one of this year's great success stories." said Michael Guest, Business Manager, Professional Systems Division at Bose, Asia Export & Australia.
This premium sound system for musicians combines the new L1? Model II system and T1 ToneMatch? audio engine. It gives wide sound coverage, smooth tonal balance and a suite of powerful effects and tone shaping tools. And it's packed with proprietary Bose technologies designed to improve the quality of amplified sound. The L1? Model II is engineered and tested for demanding professional environments and backed by a transferable one year limited warranty.
-Ends-
About Bose Corporation
Bose Corporation was founded in 1964 by Dr. Amar G. Bose. Today the company is one of the largest and best-known audio technology developers and product manufacturers in the United States and throughout the world. Bose is known for home entertainment speakers and systems, the Wave® products, premium automotive music systems, noise reducing headsets for consumers and pilots, and sound for public spaces. For more information on Bose Corporation and its vast array of innovative products, visit www.bose.com
For more information:
Contact:
Davidson Jonabas
Sr Account Manager
ISD Group
PO Box 123045
Dubai, UAE.
Tel: + 9714 2696926
Fax: + 9714 2690009
Cell: + 97150 3945214
Email: davidsonjona@yahoo.com
© Press Release 2007
