Two new sporty additions to the Nissan range across all Arabian Automobiles showrooms
Flagship Maxima has dual personalities - sophistication of a sedan and the thrill of a sports car, "The First Premium 4-Door Sports Car from Nissan"
Most powerful Maxima ever - 290hp award-wining VQ V6 engine with Intelligent Xtronic CVT transmission
6th generation iconic 'Z' sports car returns as the 370Z Coupe replacing 350Z
370Z is a true 328hp sports car born to deliver exhilaration every day
Prices starting from AED113,500 for Maxima and AED 203,500 for 370Z
Out-going 2009MY 350Z Coupe now available at competitive prices with first year's insurance free
Dubai, United Arab Emirates - Arabian Automobiles, Flagship Company of AW Rostamani Group, the exclusive dealer for Nissan, Infiniti and Renault in Dubai and the Northern Emirates has introduced two sporty additions to its product range - the all-new 2010 Nissan Maxima sedan and 2010 Nissan 370Z Coupe. Following the Pan-Arab launch of the vehicles in early October, the new Maxima and 370Z are now on sale in all Arabian Automobiles showrooms across the UAE.
Much-loved by Nissan's Middle Eastern customers through previous generations, the Maxima now returns to the UAE as a commanding four-door sports car (4DSC) that is unique in both appearance and driving feel. The Maxima is available in two grades, SV and SR priced at special introductory rates of AED 113,500 and AED 129,500 respectively.
The 370Z is referred to as a 'super evolution' by Nissan as it is a combination of the best features of the first and last generation of the Z cars (the 240Z and 350Z). The 370Z is available in a single grade priced at AED 203,500.
Announcing the launch of the Maxima in the showrooms, Michel Ayat, CEO of Arabian Automobiles Company commented, "The new generation Nissan Maxima has been designed to provide customers with the dual appeal of a luxury sedan yet with all the thrill of a sports car. This is the best looking Maxima ever, and I encourage anyone shopping for a sedan to consider this fabulous new car".
Upon the reveal of the 370Z in the showroom, Ayat further commented, "After months of anticipation among sports cars enthusiasts in the UAE, we are delighted to launch the powerful and stylish new Z car. The fashionable 370Z with its aggressive appearance and a lighter, tighter structure for enhanced performance meets the requirements of our customers who seek to experience a thrill while driving a sophisticated car".
All-new 2010 Maxima sedan - Nissan's premium 4DSC
High targets were established for the development of the new Maxima, including the goal of creating 'the No.1 front engine, front-wheel drive car in the world,' along with the targets of class-leading acceleration, braking, handling, craftsmanship and cockpit design.
The breakthrough exterior design of the new Maxima imparts a feeling of 'liquid motion,' which combines an aggressive stance and powerful fender design. The Maxima's dynamic new stance is accented by standard 19-inch alloy wheels with low-profile performance tires.
The new Maxima's interior design team developed an interior concept of 'Super Cockpit' - imparting the feeling of sports car with controls ergonomically close, yet with ample roominess and comfort for both driver and passengers. Key design words emphasized during development were "impressive and silky," "high touch," "craftsmanship" and "high tech."?Plenty of luxurious features are also available - Navigation system with a Rearview monitor, Bose® premium audio system, Intelligent Key with Push Button Ignition, Premium leather power seats with both cooling and heating functions, etc.
The Maxima comes equipped with a standard 3.5-liter DOHC 24-valve award-wining VQ-series V6 engine, rated at 290 horsepower and a punchy 35.7 kg-m of torque - making this Nissan's most powerful sedan ever. The new Maxima's standard intelligent Xtronic CVT transmission is tuned specifically for the car's sporty driving character. It includes a manual shift mode, new "Ds mode" (drive sport) and available F1-style paddle shifters.
Along with Nissan Maxima's new level of performance comes a high level of passive and active safety equipment in addition to Zone Body construction, realizing Nissan's "Safety Shield" concept. The 2010 Maxima comes equipped with standard Nissan Advanced Air Bag System (AABS), Vehicle Dynamic Control (VDC) with Traction Control System (TCS), Anti-lock Braking System (ABS) with Electronic Brake force Distribution (EBD) and Brake Assist (BA). In the United States Nissan Maxima has achieved the US National Highway Traffic Safety Administration (NHTSA) highest possible 5 star safety rating for front and side impact crash safety.
2010 370Z sports car - some see a car, others see an icon....
In the first full redesign of the iconic Nissan Z sports car since its re-introduction as the 350Z in 2003, nearly every piece and component of Nissan's new 370Z has been rethought or redesigned. The 2010 370Z has a shorter wheelbase, makes greater use of lightweight body materials, has a new engine with a class-leading 328 horsepower yet with improved fuel economy, has a new 7-speed automatic transmission with F1-style paddle shifters and a world's first synchronized downshift rev matching system for the six-speed manual transmission. Inside, a new high quality driver-centric interior puts the driver centre stage plus a host of new technology features become available including a touch-screen Navigation system.
The 2010 370Z's dynamic new styling offers dual benefits - a more aggressive appearance and a lighter, tighter structure for enhanced performance. The 370Z has a taut new skin - one that looks completely new, yet completely Z. The exterior design incorporates the original 1970 240Z styling cues, a sleek aerodynamic shape, a "dynamic motion" feel with a dramatic cantilevered roof (with Nissan GT-R styling cues) and a "low visual gravity."
The new Z is powered by the fourth generation of Nissan's award-winning VQ-series V6. The new 3.7-liter VQ37VHR engine with VVEL (Variable Valve Event and Lift) is rated at 328 horsepower and 37.0kg-m of torque. The new engine is backed by a choice of two new advanced transmissions, both designed to improve driver performance. The new close-ratio 6-speed manual includes an available world's first "SynchroRev Match" system, which automatically controls and adjusts engine speed when shifting to the exact speed of the next gear position, essentially "blipping" the throttle to smooth out any up/down shifts. The new 7-speed automatic with magnesium paddle shifters is designed to offer ultra quick, manual-like shifting when operated in manual mode with a target time of 0.5 seconds between shifts.
-Ends-
About Arabian Automobiles
Arabian Automobiles Co. being one of the leading automobile dealers in the GCC under the flagship of A W Rostamani Group is the sole distributor of Nissan, Infiniti and Renault in Dubai and Northern Emirates. Over the years, with best practices and total commitment the company has broken records and established itself as a trusted name in the UAE Automotive Market.
For further media information, please contact:
Tina Varghese
TBWA RAAD/Middle East
Tel: + 971 4 425 8800
E-mail: tina.varghese@tbwaraad.com
© Press Release 2009
