01 December 2006
Euro Motors, the importer for BMW Group cars and motorcycles in Bahrain, has received the prestigious BMW Premium Selection Award from BMW Group Middle East during a handover ceremony held at the Euro Motors showroom in Sitra. Guenther Seemann, managing director, BMW Group Middle East, presented the award to Paul Yates, general manager, Euro Motors.
BMW Premium Selection, a sub brand of BMW Group, is a worldwide manufacturer-based used car programme. Bahrain was one of the first markets in the Middle East region to offer certified pre-owned vehicles to its customers.
The BMW Premium Selection Award was presented to Euro Motors in recognition of the consistent high quality and product standards of Bahrain's used car programme. Since the programme's inception earlier this year, Euro Motors has demonstrated its adherence to the global premium standards of the BMW Premium Selection programme.
Vehicles sold under the program must have an approved and documented vehicle history as part of the criteria, pass a strict 75 point check by factory-trained BMW experts, are technically and visually refurbished, and have less than five years or less than 100,000km mileage.
Euro Motors, the importer for BMW Group cars and motorcycles in Bahrain, has received the prestigious BMW Premium Selection Award from BMW Group Middle East during a handover ceremony held at the Euro Motors showroom in Sitra. Guenther Seemann, managing director, BMW Group Middle East, presented the award to Paul Yates, general manager, Euro Motors.
BMW Premium Selection, a sub brand of BMW Group, is a worldwide manufacturer-based used car programme. Bahrain was one of the first markets in the Middle East region to offer certified pre-owned vehicles to its customers.
The BMW Premium Selection Award was presented to Euro Motors in recognition of the consistent high quality and product standards of Bahrain's used car programme. Since the programme's inception earlier this year, Euro Motors has demonstrated its adherence to the global premium standards of the BMW Premium Selection programme.
Vehicles sold under the program must have an approved and documented vehicle history as part of the criteria, pass a strict 75 point check by factory-trained BMW experts, are technically and visually refurbished, and have less than five years or less than 100,000km mileage.
© Bahrain Tribune 2006
