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25 per cent of UAE residents plan to purchase a computer in the next six months as region's biggest consumer electronics event descends upon Dubai
Dubai, United Arab Emirates - Sleek styling, adaptability and performance, 2-in-1 convertible laptops are bridging the gap between work and social experiences and are set to become a top seller at GITEX Shopper Spring Edition.
Drawing an impressive line-up of retailers and brands from around the world, the retail extravaganza will again be a magnet for shoppers, technology enthusiasts and students alike who will take advantage of the 35,000 products, bundle offers and competitions, all under one roof.
The four day retail event returns to Dubai World Trade Centre from 29 March to 1 April, inviting technology lovers to enjoy a whirlwind of deals, offers and competitions by the leading electronic retailers in the region as they showcase the latest technology gadgets and products.
With 25 per cent of UAE residents planning to purchase a desktop or a laptop in the next six months[1] brands and retailers will be out in full force at GITEX Shopper Spring next week, offering savvy-shoppers the latest range of laptops from Acer, Apple, Dell, Lenovo, Microsoft, HP, among others at unbeatable offers.
Today’s consumer demands more from their devices, and computing is no different. Hybrid products such as 2-in-1 laptops, a laptop that can serve as a tablet by flipping or removing the keyboard to give the user access to a touch screen, are ideal.
Leading UAE retailer Sharaf DG is predicting 2-in-1 convertible laptops to be a show highlight at the four day tech retail event.
Nilesh Khalkho, CEO of Sharaf DG said: “We will have full range of 2-in-1 convertible laptops from all popular brands – HP X360, Lenovo Yoga, Acer Spin and Swift Series, Asus UX and TP Series plus Dell Inspirion 3168 & 5378. There is a huge demand for 2-in-1’s in the market today as they offer a lot of flexibility, ideally suited for leisure and business wherever you are.
We will have exclusive deals for our Sharaf DG visitors including some very exciting bundle deals which will be released on our website www.sharafdg.com and mobile app on the first day of GITEX Shopper. A lot of useful accessories such as arc mouse, backpack, antivirus, MS Office and tablet essential kits will be bundled together with select laptops to give them value advantage.”
Clamshell counterparts are also enjoying a makeover as seen in the Dell XPS 13, the world's first virtually borderless InfinityEdge display. Maximising optimum screen space, super slim and weighing in at only 1.22kg, this touch friendly and work friendly device with a stunning state-of the art display is expected to be a top seller at GITEX Shopper Spring.
According to global gaming, e-sports and mobile news market intelligence provider Newzoo, last year the UAE made up USD249m (AED914.6m) of the total global games market revenue, affirming the popularity and continued growth of UAE gamers. GITEX Shopper will once again provide gamers with a premium shopping experience to continue at the forefront of the gaming retail sphere.
The latest Alienware will be showcased at GITEX Shopper and is expected to be a big hit. Sleeker, slimmer gaming laptops are currently high in demand and the gaming gear giant has responded with the Alienware 18 gaming laptop, a monster gaming powerhouse. Every detail is engineered to give the user the most intense experience possible. The standard dual graphics provide more performance than any of the notebooks enabled with an ultra-efficient cooling system designed for high performance.
Power retailer Jacky’s will be presenting their top selling gaming gear over the four day event, providing gamers with the latest products and accessories
Mahesh Chotrani, AVP, Jacky’s Electronics said: The best gaming Notebook is Acer Predator because it has latest GeForce NVidia GTX series graphic card, 17” screen size gives you 14k display also which helps you to play high resolution games. Shoppers visiting Jacky’s at the show can look forward to getting their hands on some of the best laptops on the market from leading brands such as Lenovo, Acer, Asus and Dell, complete with bundles on all desktops and notebooks worth up to AED 2000.”
GITEX Shopper Spring 2017 runs from 29 March to 1 April, open from 11:00am to 11:00pm every day. This year, tickets for GITEX Shopper will be priced at AED 25 for all days and are available to buy online at gitexshopperdubai.com and Platinum List, as well as select UAE Exchange outlets. Entry is free for children below the age of five.
For the latest GITEX Shopper information, please visit www.gitexshopperdubai.com, follow us on Twitter and Facebook.
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About GITEX Shopper & Consumer Electronics
Website: http://www.gitexshopperdubai.com/
GITEX Shopper 2017 is the largest gathering of the region’s leading ICT retailers and suppliers. This high-energy consumer show attracts a diverse audience that includes IT professionals, technology enthusiasts, students and consumers as well as regional traders. The event attracts visitors not just from the Middle East but also from North Africa and the Indian Subcontinent. GITEX Shopper attracts the biggest names in the retail sector, with unique launches and special offers across the best technology, communication and entertainment products. Loyal buyers await this shopping bonanza year after year for exclusive deals and bundled offers which are not available anywhere else.
About Dubai World Trade Centre (DWTC)
Website: www.dwtc.com
As the organiser of GITEX Shopper, Dubai World Trade Centre offers more than 36 years' experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge.
Our team organises 18 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region. Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors.
[1] Middle East Consumer Confidence Index survey by Bayt.com and YouGov
© Press Release 2017
