|05 February, 2018

Bebuzzd announces strategic partnership with Multiplex International

Partnership allows Bebuzzd to build a loyalty program for Exquisite & Flormar Retail Stores

Dubai: Bebuzzd, a multi-store digital loyalty program based in Dubai, has today announced its partnership with Exquisite Retail Group specializing in retailing cosmetics and beauty products. Exquisite is a retail arm of Multiplex International LLC who specialize in distribution of FMCG & Cosmetics products all across the UAE. As a part of this partnership, all the 28 retail outlets of Exquisite & Flormar Stores, across UAE will be available in Bebuzzd.

Bebuzzd loyalty program will provide the brand, an edge over the others, as it will allow them to retain existing customers, through the provision of reward offerings on their spending.

Bebuzzd is a step ahead from the other loyalty programs available in the UAE, because its advanced technology enables clients, to access customer data and understand their buying behavior.  Bebuzzd mobile application offers associated brands to further boost their customer experiences and reinforce consumer-business ties. It allows businesses to promote their products and services through the app and target customers, with just a click away. Bebuzzd believes in instilling the concept of taking care of the existing loyal customers, prior to expanding the customer base.

Speaking on the association, a very delighted Mr. Mujeeb Rahman, COO, Bebuzzd “We are thrilled to partner with Exquisite & Flormar Retail Stores. The group with 28 outlets across UAE is known for its well-known brands in beauty and cosmetic care products. Working with such an esteemed brand who is in UAE since 2003 gives us the ability to boost their customer relation and retention process. We certainly see the loyalty program trend mounting among brands, to drive growth in their business. “

Mr. Anil Kukreja, Head of Exquisite Retail Groups said, “We are a growing chain of Beauty Retail Stores, which are available at prime locations in UAE and are excited to partner with Bebuzzd.

Customer satisfaction is a key growth driver in every business and with Bebuzzd’s loyalty program we will be able to retain existing customers, attract new and gain insights on consumer behavior. With more stores opening this year, we are looking forward to engage and actively interact with the digitally and socially savvy new age consumer.”

Introduced in 2011, Bebuzzd has already made a positive buzz in the UAE, by major associations.  Bebuzzd has added key brands to its portfolio from the financial, FMCG, and the Entertainment. The mobile application provides UAE-based businesses the advantage of enhancing their customer experiences and reinforcing consumer-business ties.

About Bebuzzd:
Bebuzzd is a one stop loyalty program that is digital, flexible, industry agnostic and easy to use. It permits businesses to easily build bespoke digital loyalty schemes enabling them to connect and reward their customers in a personal and efficient way. Considering customisation is key, the Bebuzzd program has a personalised loyalty system, that creates a reward scheme which seamlessly fits client’s business needs.

© Press Release 2018

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