Uwe Hermann will operate from the AVME regional office in Dubai and is responsible for driving the growth for the Audi brand in the Middle East. Key to this will be to focus on enhancing the customer experience through the long term goals of digitalisation, sustainability and urbanisation throughout the dealer network.

Speaking about his new role, Uwe Hermann, Sales Director of Audi Middle East said: “Audi Middle East has an exciting future ahead with a wealth of innovative new models arriving over the next few years. My role as Sales Director will be to develop the business in close partnership with our dealer network and to focus on enhancing the customer experience.”

In addition to his mother tongue German, he is fluent in English and also speaks Romanian. In his leisure time, the xx year old German National enjoys listening to and playing music and improving his skills at golf. Uwe Hermann is married with two children.

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