Singapore's Vistas Media Capital expands footprint in MENA after announcing SPAC merger with Anghami and Vistas media acquisition company on Nasdaq New York

Singapore-based Vistas Media Capital (VMC) will expand its footprint in MENA across the media and entertainment sector and alternative investment fund management business with the setting up of a new entity in UAE

  
Singapore's Vistas Media Capital expands footprint in MENA after announcing SPAC merger with Anghami and Vistas media acquisition company on Nasdaq New York
  • VMC is the parent of the sponsor for Vistas Media Acquisition Company Inc (Nasdaq: VMAC), a special purpose acquisition company (SPAC”) that is taking Anghami – the leading music streaming platform in the MENA Region, public on U.S. Nasdaq exchange. 
  • VMC founders have set up Vistas Media FZ-LLC within the Abu Dhabi Media Free Zone’s twofour54” for content creation and entertainment events production services in the region. 
  • Under content production services, Vistas Media FZ-LLC will focus on creating original local content along with providing and facilitating pre-filming, production and post-production services for Arabic, Bollywood along with other Indian regional languages and Hollywood films in Abu Dhabi. 
  • The event production services company will be launching the first Abu Dhabi Media Fest” in Q1 2022 – a nine-day mega event which includes an international film festival, film market, masterclasses and workshops, gala music concerts and film awards night featuring MENA and South Asian films. 
  • VMC also plans to set up a USD 150+ million multi-strategy investment fund, leveraging its expertise across SPACs and content specialty financing within the Abu Dhabi Global Market (ADGM) to invest across the:
    • The entire ecosystem of SPACs (from funding sponsor capital, investing in a portfolio of SPACs as an IPO investor and for PIPE financing) and pre-IPO financing for companies across key focus sectors in MENA and across the globe.
    • Structured finance in the content space across films, web series, music in India and the MENA region. 

Dubai: Singapore-based media investment holding company Vistas Media Capital (VMC) today announces its expansion plans in the Middle East region across the media and entertainment sector and investment management initiative for investors in the MENA region. 

VMC has set up Vistas Media FZ-LLC in Abu Dhabi ‘s Media Free Zone’s “twofour54” for content and entertainment events production services in the region, and also plans to move to twofour54’s new tailormade campus Yas Creative Hub after it opens later this year. The content production services arm of Vistas Media FZ-LLC will focus on providing and facilitating pre-filming, production and post-production services for Arabic, Bollywood (along with other Indian regional languages) and Hollywood films in Abu Dhabi.

The event production services vertical would be launching the first “Abu Dhabi Media Fest” in Q1 2022 – a nine-day mega event which would include:

  • A Film Festival showcasing films from the South Asian and MENA region selected by an international jury,
  • A Film Market bringing together film makers, investors, and content buyers, 
  • Masterclasses and workshops across filmmaking, acting, production, animation, and visual effects,
  • Gala music concerts bringing together the best of South Asian and Arab world musicians on a common platform,
  • A gala closing ceremony with a Film Awards Night showcasing the best of MENA and South Asian films.

Vistas Media FZ-LLC will be headed by Mr. Piiyush Singh who is also the co-founder of VMC. In a statement, he said, “So far, we have successfully built and grown the Indian content production, distribution and media investment business and invested in select Hollywood productions. The strategic location of Abu Dhabi allows us to continue to deepen our footprint in India and also expand our experience, network and offerings in the Arab world through producing / co-producing and supporting local content makers to create high quality content. 

“In recent years, Asian content from India, Korea, China and other markets have reached a wider global audience with the boom in digital content consumption. The timing is now perfect for quality Arabic content to reach a wider global audience.” 

Katrina Anderson, Director of Commercial Services at twofour54 Abu Dhabi, said: “We are excited to welcome a significant and respected player on the global media stage such as VMC to Abu Dhabi. This is a key moment for the capital’s fast-growing media and entertainment sector, which reinforces its position as the region’s beacon for quality content creation. Being at the centre of the world’s fastest-growing populations, the demand for high quality Arabic and international content is on the rise, representing tangible growth opportunities for media companies across the globe. We very much look forward to witnessing the positive impact that VMC will create within the regional media landscape right from the heart of Abu Dhabi.”

VMC successfully launched the Singapore South Asian International Film Festival (SG.SAIFF) and the South Asian Film Market (SAFM) in 2017 and has built a significant brand name for itself over the last three years. Through the newly established Abu Dhabi entity, the company now plans to organise the Abu Dhabi Media Fest which will be executed on a much larger scale and bring together the best of MENA and South Asian content and artists.

VMC also has immediate plans to set up a USD 150+ million multi-strategy investment fund, leveraging its expertise across SPACs and content specialty financing within the Abu Dhabi Global Market (ADGM) for investors in the MENA region to derive returns from the two hottest asset classes globally – 

  • The entire ecosystem of SPACs (from funding sponsor capital, investing in a portfolio of SPACs as an IPO investor and for PIPE financing) and pre-IPO financing for companies across key focus sectors in MENA and across the globe.
  • Structured finance in the content space across films, web series, music in India and the MENA region.

VMC has already set up two funds for each of the above strategies under the name Vistas Global Opportunities Funs SPC in Cayman Islands, targeting the global investor community outside of USA. Following this, tapping on increasing demand and appetite for investing in the above strategies from MENA based investors, VMC is now setting up an investment entity under the ADGM jurisdiction for the same strategies.

VMC has always held a strong belief in the growth potential of the MENA region and even before engaging in discussions for a SPAC merger with Anghami, set up Vistas International DMCC in Dubai which is headed by Mr. Sandeep Mishra, a veteran banker and investment manager. The purpose of setting up the DMCC entity was to assess the full market potential for expanding VMC’s businesses and reach in the MENA region with U.A.E as the hub.

In a statement, Mr. Sandeep Mishra, Regional Head of Vistas International DMCC said, “We have carefully evaluated all the gaps and the demand that exist in this region across the media and entertainment sector and the need for an investment platform that offers unique global investment opportunities for local MENA based investors. Post the landmark Anghami transaction, with the setup of our media company in Abu Dhabi and now with the two disruptive funds, we believe we will be able to bridge these gaps and offer unique investment solutions for asset managers, investment funds, family offices and high-net worth investors in the region.”

The ADGM fund business will be headed by Mr. F. Jacob Cherian, currently based in New York and soon re-locating to Abu Dhabi. He is the CEO & Board Member of Vistas Media Acquisition Company Inc. (Nasdaq:

VMAC), a special purpose acquisition company (SPAC) that is taking Anghami - the leading music streaming platform and service in the Middle East and North Africa, public on Nasdaq.

Earlier on 3rd March2021, VMAC announced that they have entered into a definitive merger agreement that will result in Anghami becoming the first Arab technology company to list on Nasdaq. The transaction implies a pro-forma enterprise value of $220 million. The combined company will operate under the Anghami name and will trade under the new symbol “ANGH” post the merger completion. Mr. Cherian will continue to be the Co-CEO for Anghami post the merger for a period of 12 months. 

About Vistas Media Capital

Vistas Media Capital Pte. Ltd. (VMC) is a Singapore-based fully integrated content media and entertainment investment holding company. The company’s key businesses include content production and distribution across films and series - from India (across languages) to Hollywood, live entertainment events and digital media marketing. VMC also owns multiple intellectual properties (IPs) across film festivals and film awards in Asia, such as the Singapore South Asian International Film Festival (Sg.SAIFF) and the Singapore South Asian Film Market (SAFM). It also co-owns the IPs of the prestigious Critics’ Choice Film Awards (CCFA) and Critics’ Choice Short & Series Awards (CCSSA), jointly with Group M’s Motion Content Group & Film Critics Guild of India, which is India's first registered association of film critics. 

Further, VMC is launching its own OTT platform in July 2021, targeting regional language audiences in India starting with Marathi and other languages subsequently and expanding investment in the fast-growing animation/visual effects space across 2021-2022.

VMC is the parent of the sponsor for Vistas Media Acquisition Company Inc. (Nasdaq: VMAC) SPAC that entered into a definitive merger agreement that will result in Anghami becoming the first Arab technology company to list on Nasdaq.

VMC has a team of media and content specialists, including former banking and investment management professionals in their management team along with media industry veterans across the globe, who are on the advisory board and have successfully run media businesses and ventures across films, series and television worldwide.

For more information, visit: http://www.vistasmediacapital.com/ 

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