Dubai: Rainbow Milk — one of the widely popular brands of FrieslandCampina Middle East and the region’s most loved evaporated milk — has partnered with National Bonds to kick off the UAE’s Golden Jubilee celebrations. Reminding its community of the UAE’s golden moments, Rainbow Milk is giving residents and citizens 50 chances to win National Bonds worth AED10,000 each, as well as a grand prize of National Bonds worth AED 75,000.
Sumeet Mathur, Managing Director, FrieslandCampina Middle East commented: “As one of the first multi-national brands in the region, Rainbow Milk has been a part of the UAE’s history for over 65 years, and has been a part of every celebration and every season since 1955. With the UAE celebrating its Golden Jubilee in 2021, we wanted to commemorate its best moments by rewarding our communities across all seven emirates. We are grateful to National Bonds for partnering with us and look forward to being part of many more momentous moments in the UAE for years to come.”
Rewarding one winner every day for 50 days, the themed scratch and win promotion is running from 15 February until 5 March, with the grand prize winner being announced on 10 March. All customers need do is purchase a Rainbow Original 12-pack, scratch to get their unique code, then go to www.winwithrainbowmilk.com and enter the code for a chance to win one out of 50 AED 10,000 bonds or one AED 75,000 bond.
FrieslandCampina is one of the world’s largest dairy companies and has a cooperative tradition stretching back more than 140 years. FrieslandCampina commands and controls the entire milk production chain from milk to end product – from grass to glass. This guarantees the quality, safety and sustainability of the company’s products. FrieslandCampina Middle East operates across the Arabian Peninsula in the kingdom of Saudi Arabia, United Arab Emirates, Bahrain, Oman, Yemen and Kuwait. Our geographical scope also includes the Levant countries. We are among the first multinational dairy companies that entered the Middle East market. Our popular brand, Rainbow Milk, was launched in the region in an evaporated milk format. Since then, the rich and creamy taste of Rainbow Milk has been loved by the region’s consumers for generations.
© Press Release 2021