Dr. Abdulrahman Jawahery, President, GPIC, and Vice Chairman, GPCA, will deliver the opening remarks during the event. The keynote address on day one will be presented by Samir Al-Abdrabbuh, EVP – Agri-Nutrients, SABIC, and Vice Chairman, Fertilizers Committee, GPCA, while John Baffes, Senior Economist, World Bank (Development Prospects Group), will deliver the keynote address on the following day.
Other distinguished speakers include Ismahane Elouafi, Director General of the International Center for Biosaline Agriculture (ICBA), and Khaled Mohammed Al-Aboodi, Managing Director, Saudi Agricultural and Livestock Investment Company (SALIC).
The agri-nutrient industry has undergone strategic consolidation, underpinned by increased focus on innovation, producing higher value-added products and capitalizing on the opportunities arising in key emerging markets which are driving demand for fertilizers globally.
To address these trends, the GPCA Fertilizer Convention will be held under the theme ‘Transformation: A New Era for the Agri-nutrients Industry’, and will cover a wide variety of topics including food security in the Arabian Gulf region, technology trends and disruptions, strategies for growth, fertilizer market trends and producing enhanced quality fertilizers, among others.
Day zero will include a workshop entitled ‘Human Capital: Making the workforce ready for the future’ which will discuss diversity and inclusion in the fertilizer industry, alongside a series of technical workshops, providing further opportunities for delegates to learn about best global and regional practices from leading technology providers.
Dr. Abdulwahab Al-Sadoun, Secretary General, GPCA, commented: “Building on the success of last year’s edition, we are proud to be organizing the 10th GPCA Fertilizer Convention for the second year in Oman.
Over the years, the convention has positioned the Arabian Gulf in the driving seat of industry leadership and innovation, attracting thought leaders, senior industry experts and decision makers to share valuable insight on fast-moving industry topics.
“We will once again showcase our industry’s achievements to a diverse international audience and share key learnings from across the globe on how to meet the challenges affecting the market head on. Addressing global food security remains at the top of the industry’s agenda, and the deployment of innovative technologies and digitalization along the entire value chain will prove especially important to meet this challenging goal. I look forward to welcoming stakeholders from across the board to exchange valuable ideas and learn from one another at this prestigious industry event.”
The GPCA Fertilizer Convention has established itself as the GCC’s leading platform to network, share best practice and exchange ideas for the future in a highly dynamic business landscape. Each year industry experts, thought leaders and senior officials from the GCC and beyond come together to connect, expand their knowledge and share insight into the latest trends driving growth in the fertilizer market.
For more information about the event, visit www.gpcafertilizers.com.
About the Gulf Petrochemicals & Chemicals Association
The Gulf Petrochemicals and Chemicals Association (GPCA) was established in 2006 to represent the downstream hydrocarbon industry in the Arabian Gulf. Today, the association voices the common interests of more than 250 member companies from the chemical and allied industries, accounting for over 95 percent of chemical output in the GCC. The industry makes up the second largest manufacturing sector in the region, producing over USD 108 billion worth of products every year.
GPCA supports the petrochemical and chemical industry in the Arabian Gulf through advocacy, networking and thought leadership initiatives aimed at helping member companies to connect, share and advance knowledge, contribute to international dialogue, and become prime influencers in shaping the future of the global petrochemicals industry.
Committed to providing a regional platform for stakeholders from around the world, GPCA manages six working committees – Plastics, Supply Chain, Fertilizers, International Trade, Research and Innovation, and Responsible Care – and organizes six world-class events each year. The association also publishes an annual report, regular newsletters and various other industry reports.
For more information, visit www.gpca.org.ae.
© Press Release 2019