Dubai, UAE: Earth Hour 2018 takes place on Saturday 24th March at 20.30 local UAE time, and Carrefour UAE is showing its support with a variety of activities designed to promote energy conservation and contribute to the global energy saving initiative.
On Saturday 24th March Carrefour UAE will:
- Switch off 50% of its lights across 28 stores, representing a saving of 1,408 Kilowatts, which means 1,408,000 watts
- This energy saving is equivalent to:
- 640 hours of washing
- 1,760 hours of continuous ironing
- 35,200 hours of TV watching
Carrefour will also be present at the main #EarthHourDubai event taking place at Marasi Promenade in Business Bay, Dubai. A team of representatives from the UAE’s leading supermarket retailer will be on-hand to talk to members of the public about what Carrefour is doing to help conserve energy and other precious resources, as well as gather environmentally-based commitment pledges from individuals to be hung on a specially designed ‘pledge tree’.
The theme of this year’s Earth Hour is ‘#Connect2Earth’ and aims to raise the sense of responsibility between community groups and entities to proactively engage with the environment and adopt more sustainable lifestyles, helping to build a sustainable future for generations to come.
-Ends-
- Based on a washing machine running at 2200 watts/hour and a load of laundry taking one hour
- Based on an iron running on around 800 watts/hour, that’s 1,408,000 divided by 800
- Based on a LED TV running on an average of 40 watts/hour
For more information please contact:
Sherwette Saleheen,
Carrefour press office at CNC
Email: Carrefour@cnc-communications.com
About Carrefour
Carrefour is one of the largest hypermarket and supermarket chains in the world. The brand was launched in the region in 1995 by Majid Al Futtaim, which is the exclusive franchisee to operate Carrefour in 38 countries across the Middle East, Africa, and Asia.
In 1995, Carrefour opened its first hypermarket in City Centre Deira UAE and through the years, expanded to over 240 Carrefour stores in 15 countries across the region, serving over 650,000 customers a day.
Carrefour operates different hypermarket and supermarket stores to meet the growing needs of its diversified customer base. In line with the brand’s commitment to provide the widest range of quality products and value for money, Carrefour today offers an unrivalled choice of more than 100,000 food and non-food products as well as thousands of household goods.
Carrefour is dedicated to rewarding its loyal customers and offering access to a unique and pleasant shopping experience through special offers and promotions throughout the year. Carrefour is committed to continued business growth in convenient locations across the Middle East, Africa, and Asia to create great moments for everyone, every day.
About Carrefour in UAE
Carrefour was launched in the UAE in 1995. Today, Carrefour operates 28 hypermarkets and 60 supermarkets, employing over 11,093 colleagues.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 15 international markets, employing more than 39,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 21 shopping malls, 12 hotels and three mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in 38 markets across Middle East, Africa and Asia, and operates a portfolio of more than 210 outlets in 15 countries.
Majid Al Futtaim operates 284 VOX Cinema screens and 31 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, Orbi Dubai and Ski Egypt, among others. The Company is parent to the consumer finance company 'Najm', a fashion retail business representing international brands such as Abercrombie & Fitch, AllSaints, lululemon athletica, Crate & Barrel and Maison du Monde; and a healthcare business that operates City Centre Clinics. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management. The Company also owns the rights to The LEGO Store and American Girl in the Middle East and operates in the food and beverage industry through a partnership with Gourmet Gulf.
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© Press Release 2018
