Dubai: du, from Emirates Integrated Telecommunications Company (EITC), has become the only regional founding member of the Light Communications Alliance (LCA) – a newly launched global consortium of communications, lighting, infrastructure, and device manufacturing industry leaders aimed at promoting new wireless technologies to enable Light Communications (LC). The LCA will also establish and advocate the use of global standards for this emerging industry.
As a key advocate for bringing new technologies to fruition across the UAE, du’s involvement in this global alliance reiterates the company’s commitment towards pioneering technologies that empower citizens, enterprises, and government entities across the country, the region, and the world.
‘At the forefront of new industries’
“At du, we pride ourselves on pioneering game-changing technologies to add even more value to our valued customer segments. As LiFi technology becomes a commercial reality, we look forward to shaping the future of this technology as well as expanding customers’ potential by complementing our solutions stack with the latest connectivity innovations and developments,” said, Saleem AlBlooshi, Chief Technology Officer at EITC.
“We are proud to be working alongside the world’s leading industry players to bring this communication to life across the globe,” he added.
‘Lighting up connected possibilities’
Light Communication technologies include Light Fidelity (LiFi) and Optical Camera Communications (OCC), both of which have been attracting increased attention over recent years within several industries, such as smart cities and homes, industry 4.0 and manufacturing environments, as well as retail and tourism.
Global Market Insights predicts that the LiFi market will be worth $75 billion by 2025, creating broad, far-reaching opportunities for the related industries to benefit from Visible Light Communications.
The LCA is an open, non-profit association of members who aim to promote Light Communications technology with a consistent, focused and concise approach. The LCA will highlight the benefits, use cases and timelines for Light Communications adoption. The organisation will also align innovative leaders across the industries that light and communications touches, defining standards for education, communication, and interoperability.
The founding members of the LCA are Nokia, du, LEDVANCE, Liberty Global, Lucibel, pureLiFi, LiFi Research & Development Centre, Velmenni, Zero.1, CEA Leti, and Institut Mines-Télécom.
-Ends-
About du
Operating under the steadfast umbrella of Emirates Integrated Telecommunications Company (EITC), du is an integral driver of the UAE’s economic, social and digital transformation. Thriving on digitally innovating all facets of the contemporary telecom experience, we touch the lives of millions of customers everyday as a dedicated enabler of connectivity, continuity and growth across consumer and enterprise segments. Whether delivering state-of-the-art Smart City infrastructure, bespoke enterprise ICT solutions, government communications, secure data solutions, or the very best in home entertainment and value, we are a reliable telco and ICT player shaping the future of communication for a more connected tomorrow.
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
