The society recognized the company's long-term support under the theme 'Story of a House'
Kuwait: Zain, the leading mobile operator in Kuwait, has been recognized by the Sadu Craft Society for the company's long-term support of the society's craft activities. The honoring ceremony took place at the Sadu Craft Society's headquarters under the theme 'Story of a House'.
Zain was honored at a special ceremony that is part of the Qurain Cultural Festival 2013, that aims to preserve and secure the future of Kuwait's unique crafts heritage.
Mr. Waleed Al Khashty Zain's XX said: "On behalf of Zain, I would like to thank Sadu Craft Society management who have exerted maximum efforts in organizing various successful activities, with the purpose of teaching the Kuwaiti youth about their heritage and protecting it from extinction. Zain has always been a strong supporter and encourager of all activities aimed at reviving the Kuwaiti heritage, which is an important part of our national identity. We are proud to have received this recognition, and we hope that our close relationship and cooperation will continue in the future."
During the 'Story of a House' themed event, Sadu Craft Society highlighted its main goals of retaining the social and cultural aspects of the Kuwaiti history. These included depicting Kuwaiti architecture, art, and cultural elements.
Al Khashty stressed that as leading telecommunications company, Zain's sponsorship of the Sadu Craft Society comes in line with the company's corporate social responsibility strategy, that aims at supporting all kinds of activities that play an integral role in the Kuwaiti society.
Zain will continue supporting different cultural and creative initiatives that rise with the Kuwaiti youth and create awareness to the entire society.
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© Press Release 2013
