Centre to enhance the total customer experience

Dubai, September 12, 2007: Xerox Emirates today launched its new Customer Interaction centre at Burjuman . to help customers interact with Xerox innovative products & solutions and get to know more on how Xerox's  broad range of document management solutions and services can address the productivity and document management needs of companies here in   the UAE.

The centre is expected to host customer visits from different industries and will lead to a more involved relationship between Xerox and customers in order to  solve their business problems and make sure that they are optimizing their  investment in technology and value-added services.

The centre  will serve multiple purposes (document centre-walk-in customers) in addition to having tailor made industry seminars given by trained industry specialists who will be able to advise customers on solutions that can meet their specific needs.

The launch of the centre is in line with Xerox Emirates commitment to  "Improve the Customer Experience" which is the company's key priority. At Xerox , all internal processes are geared towards improving the overall customer service experience in order to ensure the delivery of quality in all customer interactions  with the company. The company's after sales service has also been elevated with the introduction of the 'Up Your Service' development program deployed company-wide to ensure world-class service delivery in all areas.

According to Andrew Hurt, General Manager, Xerox Emirates,  "This center will enhance  the total customer experience and demonstrate  the latest industry products and solutions to increase profits and boost productivity and revenue by improving the entire printing process. We look forward to closer interactions with our  customers at this new facility which has been designed specifically with heir needs in mind."

-Ends -

About Xerox Emirates
Established in 1985, Xerox Emirates is a joint venture between the Mohamed Hareb Al Otaiba Group and Xerox Limited and offers the latest and most advanced range of office equipment in the Middle East.

Xerox Emirates' wide range of digital products and innovative services has positioned the document company as the market leader in providing document solutions throughout the UAE and the Middle East. From the desktop to the production department to the enterprise, Xerox Emirates has the richest product and service portfolio - copiers, printers, fax machines, scanners, software, digital printing and publishing system, supplies, turnkey document management and outsourcing services; all backed with world class support and unmatched customer service.

The high standards maintained by Xerox Emirates were officially recognized by the Government of Dubai in 1996 and again in 2005 when the company was presented with the Dubai Quality Award. In addition Xerox Emirates is the proud winner of the Sheikh Khalifa Excellence award and the ISO Award for Quality. Xerox Emirates also provides consulting services that allows consumers to define the best approach to implement a solution.

The company represents worldwide Xerox partners such as Documentum and Kofax, and has launched Xerox tools including DocuShare and Flowport to better share knowledge in organisations.

Agency Contact:
Vikas Prabhakar
ASDA'A Public Relations Dubai, UAE
Tel: 00-9714-3344550
Email:v.prabhakar@asdaa.com   
    
Xerox Contact:
Belal El-Banna ,Marketing Manager
Xerox Emirates, Dubai, UAE
Tel: 00-9714-3525885                                              
Email: belal.el-banna@xerox.ae

© Press Release 2007