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Middle East - Aviation and chronograph specialist, Breitling, has been announced as the official timing partner of this year's Dubai Airshow. This is the first time that the Swiss luxury watch brand has partnered with the Dubai aviation trade event, which is one of the largest and most successful air shows in the world, and will take place from the 8th to 12th November.
For the specialist of technical watches and a pioneer of aviation feats, the partnership with the Dubai Airshow is a natural collaboration. One of the world's only major watch brands to equip all its models with chronometer-certified movements, the show capitalises on Breitling's dedication to precision.
Speaking about the partnership, Aed Adwan, Breitling Middle East, said: "The world of aviation requires the highest levels of precision and technical accuracy and Breitling specialises in both. This makes our partnership with the Dubai Airshow an obvious fit and we look forward to being part of one of the largest and most successful air shows in the world."
Michele van Akelijen, Managing Director of Dubai Airshow organisers F&E Aerospace, said: "Dubai has played a key role in the development of the aerospace industry in the Middle East and the Dubai Airshow has helped lead this change by creating a world class exhibition showcasing the latest and greatest in military, general and commercial aviation.
"As a specialist in instruments for aviation professionals, Breitling is the perfect time keeping partner for this year's show which we are expecting to be our biggest yet, with over 1100 exhibitors and 65000 trade visitors."
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About Breitling:
A specialist of technical watches, Breitling has played a crucial role in the development of the wrist chronograph and is a leader in this complication. The firm has shared all the finest moments in the conquest of the skies thanks to its sturdy, reliable and high-performance instruments. One of the world's only major watch brands to equip all its models with chronometer-certified movements, the ultimate token of precision, Breitling is also one of the rare companies to produce its own mechanical chronograph movements, entirely developed and manufactured in its own workshops. This family business is also one of the last remaining independent Swiss watch brands.
For more information please contact:
Méabh O'Reilly - Account Director
Performance Communications
Tel: +971 (0) 4 551 5472
Mob: +971 (0) 55 3497659
meabh@performancecomms.com
Katy Pearce - Senior Account Executive
Performance Communications
Tel: +971 (0) 4 551 5472
Mob: +971 (0) 52 926 2198
katy@performancecomms.com
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