16 June 2013
ShiftIN Partners announce the launch of its training course 'Strategy Execution Hero Certification Program' for the Middle East, based on the best seller of the same name, written by Jeroen De Flander.

Mr. Jeroen De Flander -the strategy execution ambassador- as he is also known, mentioned his excitement about this launch. 'I'm looking forward to see the successful roll out of this program throughout the Middle East, a region that is renowned for its ambition to develop faster, where execution capabilities are critical for success'.

The training program consists of 5 days' workshop-style sessions during which the participants are coached on key subjects such as strategic planning, competitive advantage, organisational alignment, change management and performance management. At the end of the program, the participants must successfully complete the course assessment in order to receive a practitioner's certificate issued directly by Jeroen De Flander.

 'We are very happy to introduce this successful program for the first time in the Middle East' Said Mr. Rafael Lemaitre -Partner and Head of Learning Solution at ShiftIN Partners. 'We have been working closely with Jeroen to ensure the content is fully tailored to the challenges faced by emerging markets such as the Middle East'

'The challenges of this region are very particular. What works in developed countries, doesn't necessarily works here. In this course the participants are exposed to best practices from all over the world, with especial emphasis on examples from the region. On top of that, this course is the one-and-only strategy execution certification program in the market, fully translated into Arabic'. said Mr. Lemaitre highlighting the unique focus of this course on GCC countries.

About ShiftIN
ShiftIN Partners is a consulting company founded by experts in the field of Strategy Execution that created the firm with the mission of building strategy execution capabilities in emerging markets. Its fast growing training arm, ShiftIN Learning Solutions, have raised the execution skills of managers of  more than 55 organisations in both, private and government, across the MENA Region. ShiftIN Partners is headquartered in Abu Dhabi, with offices in Riyadh, Doha and Kuwait.

About Jeroen de Flander
Jeroen De Flander is a seasoned strategy execution expert and highly regarded keynote speaker. He helped more than 20,000 managers in 30 countries master the necessary execution skills. He shared the stage with strategy gurus like Michael Porter, Costas Markides and Roger Martin, three of the world's top 50 thinkers. Jeroen is co-founder of the performance factory - a leading research, training and advisory firm which is solely focused on helping individuals and organisations increase performance through best-in-class strategy execution.  His book, Strategy Execution Heroes, reached the Amazon bestseller list in 5 countries, and his new book 'The Execution Shortcut' will be available from September 17th 2013.

© Press Release 2013