More than 300 delegates attended the International Event Management Federation global convention and awards ceremony

Ras Al Khaimah, UAE, 24 May 2017

The event, convention and MICE credentials of Ras al Khaimah, the UAE’s northernmost emirate, have been given a major boost with this week’s successful hosting of the international Event Management Federation’s (EMF) global convention and awards ceremony.

Haitham Mattar, CEO of Ras al Khaimah Tourism Development Authority was Chief Guest at the inauguration of the star-studded event on 22 May, staged at the five-star, beachfront Rixos Bab Al Bahr. The event attracted more than 300 delegates from eight countries and was the region’s largest event industry gathering of its kind.

The guests, largely event managers and wedding planners, were welcomed at the inauguration ceremony with Bollywood beauty Bipasha Basu, among several high profile speakers.

Mattar addressed the audience with a speech highlighting the many attractions in the destination which they could enjoy including the UAE’s highest mountains - Jebel Jais, 64 km pristine coastline and 7000 years history, abundant nature and wildlife, and authentic Arabian culture and heritage.

Mattar, thanked the audience and the industry for their vote of confidence in the destination: “When event professionals look for venues, you have to be up to the mark. When they look for a venue for their own event, you have to be well above the mark and that’s what the Rixos Bab Al Bahr and Ras Al Khaimah have delivered.

“We were out to impress because you are the people who will be our influencers as you return to your clients and projects. Seeing first-hand what this emirate has to offer in terms of first-rate venues, star appeal and superb accommodation will, we hope, put Ras Al Khaimah right up there in the international wedding and event destination stakes.

RAKTDA has identified the MICE and wedding segments as key to delivering on its 2018 target of attracting one million visitors.

-Ends-

About Ras Al Khaimah
One of the world’s fastest growing tourism destinations, Ras Al Khaimah boasts a rich culture and long-standing history dating back 7,000 years. The Emirate boasts an array of archaeological sites and breath-taking natural vistas, from golden sand beaches, awe-inspiring terracotta dunes and a green belt of date palms to Jebel Jais, the highest mountain in the UAE.

To learn more about Ras Al Khaimah, visit us at:
www.rasalkhaimahtourism.com
www.facebook.com/visitrasalkhaimah 
www.youtube.com/visitrasalkhaimah 
https://twitter.com/raktourism

About Ras Al Khaimah Tourism Development Authority (RAKTDA)
The Ras Al Khaimah Tourism Development Authority (RAKTDA) was established in May 2011 under the government of Ras Al Khaimah. In order to achieve target growth of one million visitors by the end of 2018, the authority aims to develop the emirate’s tourism infrastructure and establish Ras Al Khaimah as a world-class destination for leisure and business travel, creating sustainable investment opportunities and enhancing the quality of life for its residents. In order to achieve its goals, the RAKTDA has a government mandate to license, regulate and monitor the emirate’s tourism and hospitality industry.

Follow Ras Al Khaimah Tourism Development Authority on twitter: @RAKTourism

For further information, please contact:
The MCS Action PR team
+971 (4) 390 2960
RAKTDA@actionprgroup.com

Neda Carrillo
Director of Corporate Communications & Public Relations
Ras Al Khaimah Tourism Development Authority
mediarelations@raktda.com

© Press Release 2017