Dedicated EMP team to handle all inquiries and appointments

Dubai, February 21, 2008: The Mohammed Bin Rashid Establishment for Young Business Leaders and Emirates Marketing and Promotion (EMP), a subsidiary of Emirates Post Group, have entered into an agreement to provide enhanced customer support through EMP's state of the art call centre services and solutions.

A dedicated team of agents will be answering all calls directed to '800 SME' (763), pertaining to all Sheikh Mohammed Establishment general inquiries, appointments with officials, operator services and the Sheikh Mohammed Establishment Award.

The agreement was signed by Mr. Ahmad Tahlak, CEO of EMP, and Mr. Abdul Baset Al Janahi, CEO of Sheikh Mohammed Establishment.

"Using the EMP call centre will help Sheikh Mohammed Establishment raise the standard of services and create a higher level of customer satisfaction," said Mr. Tahlak. "Our call centre uses cutting edge technology to deliver highest level of services, and our agents are trained to handle customers with care and courtesy. EMP will manage the entire appointment calendar of the Establishment and guide all callers with accurate information and guidance."

"The mission of Mohammed Bin Rashid Establishment for Young Business Leaders is to galvanize Emirati young men and women into channelizing their talent and skills to create new ventures and projects. We therefore need advanced communication channels to achieve our goals," said Mr. Al Janahi. "By entrusting this job to professionals like EMP we will be able to serve our customers more efficiently, while focusing more strongly on our core responsibilities."

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About EMP
Emirates Marketing & Promotions (EMP), a subsidiary Emirates Post Holding group, was launched in 2005 to provide state-of-the-art providing turnkey solutions for all direct marketing needs. It offers integrated solutions in Direct Mail Marketing, Call Centre and Promotional services. EMP has a reliable database with over 2.8 million records offering data mining, warehousing and segmentation facilities, with an ability to reach over 350,000 post office boxes UAE wide and through its parent company access to a distribution network of over 90 post offices all over the UAE.

For further information, please contact:
Anthony Francis,
Corporate Communications,
Emirates Post
Tel: 2031420,
Fax: 2031 372.
Mobile: 4571624.
Email: anthonyfr@emiratespost.ae

© Press Release 2008